Children's perceptions, explanations and judgments of television advertising : a further exploration

• • Ward, Scott
• • Reale, Greg
• • Levinson, David
• • Marketing Science Institute
• • American Association of Advertising Agencies

• 関連文献: 2件

• • Ward, Scott
• • Reale, Greg
• • Levinson, David
• • Marketing Science Institute
• • American Association of Advertising Agencies

Children's perceptions, explanations and judgments of television advertising : a further exploration

by Scott Ward, Greg Reale, David Levinson

(Working paper)(Preliminary research report)

Marketing Science Institute, 1972

大学図書館所蔵 件 / 全3件

• 青山学院大学 図書館

  000921125

  大分大学 学術情報拠点(図書館)

  658.8||M18-1||72-10610442667

  山口大学 図書館 総合図書館

  355.2/W0710410990047

  OPAC

• 該当する所蔵館はありません
• すべての絞り込み条件を解除する

• WorldCat

"This research was supported by a grant from the American Association of Advertising Agencies."

"P-60"

Bibliography: p. [19] of 2nd group

関連文献: 2件中  1-2を表示

• 1

  Preliminary research report

  Marketing Science Institute

• 2

  Working paper

  Marketing Science Institute