An Ad Module That's Not an Ad Module

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Posted by Tran on September 20, 2015 at 8:09pm

http://www.salon.com/2015/09/18/apple_just_did_something_that_has_journa...

I use the simple ads module and sell my own ads.
Local, smallish town news can't survive on 3rd party ads.

For a time I used the google chrome ad block so I could get rid of the annoying popups that lead to malware on weird channels that stream sports sites.

But I realized that was hiding the ads on my site, so I stopped.

Now Apple is threatening to made ad block go mobile, which will just kill visibility of my banner ads... With 50-60 percent of my sessions on mobile, this is potentially disastrous.

So... what's a way around it?
The Advertising module, which never really graduated to D7, had a robust discussion about it.

Comments

Newspaper ads on website

Posted by Pica on September 21, 2015 at 10:27am

Tran, show a link to your website, it's difficult to comment on what we can't see. Thx

Overheated coverage

Posted by yelvington on September 22, 2015 at 7:51pm

Coverage of this in the popular media has been overblown. Most people barely know how to check their email and don't install browser extensions. Apple hasn't blocked advertising on the iPhone; you have to download (and generally pay for) an app that may have side effects like not being able to watch videos.

If you're hosting your own ad server (OpenX, Revive, etc.)there may not be an issue, as your content and ads should be on the same domain and maybe even the same server.

And if you're small enough, maybe you don't need an ad server at all. Create ads as nodes and display their content using Nodequeue and Views. (See https://www.drupal.org/project/rabbit_hole and https://www.drupal.org/project/internal_nodes to prevent a content type from being viewed directly.)

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