At one point I emailed to ask if it was true, as my daughter had told me, that the Apple logo was an homage to Alan Turing, the British computer pioneer who broke the German wartime codes and then committed suicide by biting into a cyanide-laced apple. He replied that he wished he had thought of that, but hadn’t.
Et une interview du designer:
…Anyway, when I explain the real reason why I did the bite it’s kind of a let down. But I’ll tell you. I designed it with a bite for scale, so people get that it was an apple not a cherry. Also it was kind of iconic about taking a bite out of an apple. Something that everyone can experience.
…
CB: Do the colors represent the hippy culture, which was in fashion at the time?
RJ: Partially it was a really big influence. Both Steve and I came from that place, but the real solid reason for the stripes was that the Apple II was the first home or personal computer that could reproduce images on the monitor in color. So it represents color bars on the screen. Also, it was an attempt to make the logo very accessible to everyone, especially to young people so that Steve could get them into schools.
[^] # Re: À lire :
Posté par Frank-N-Furter . En réponse au journal Centenaire de la naissance d'Alan Turing. Évalué à 10.
Dans la biographie de Jobs par Isaacson:
Et une interview du designer:
http://creativebits.org/interview/interview_rob_janoff_designer_apple_logo
Depending on the time of day, the French go either way.