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Custom WordPress Development

Custom WordPress development services that shape your distinct online identity

Feel the impact of custom WordPress builds with GetDevDone. From precise design to solid function, we turn obstacles into progress.
Book a fit call

When custom WordPress development makes business sense

Pre-built themes often stall growth: rigid design grids, missing features, a "me-too" look, and expensive refactors when traffic spikes. A purpose-built WordPress stack eliminates those limits, turning your site into a real business asset:
Meeting your specific business requirements
Every enterprise runs on workflows, data models, and security rules that off-the-shelf code can’t satisfy. Custom development maps those requirements into the architecture itself - permissions, approval chains, regional content controls, so the site supports the way you already work instead of forcing work-arounds.
Crafting your unique brand identity
Brand equity is too valuable to squeeze into a generic template. A tailored front-end lets design teams express typography, colour, motion, and storytelling exactly as brand guidelines demand, giving visitors a consistent, unmistakable experience from first pixel to final checkout.
Seamlessly integrating your business solutions
Disconnected systems slow teams and frustrate customers. Custom WordPress hooks directly into ERPs, CRMs, payment rails, and analytics stacks, automating data flow, shrinking error rates, and enabling real-time insight - all without middleware bottlenecks.
Scaling your website without limits
High-traffic campaigns or global rollouts shouldn’t trigger a rebuild. With a modular codebase, headless options, and cloud-native deployment, a custom WordPress platform scales horizontally on demand - handling new markets, languages, and product lines while keeping performance budgets intact.
GO CUSTOM

How does Custom WordPress development differ from using pre-made solutions?

Template sites solve the basics, but they limit control when traffic, data, or brand needs grow.
A custom WordPress build starts where templates end — fitting your operations today and the growth you expect tomorrow.
Advantages of custom WordPress development

Custom edge

Your agency runs on specific steps—estimate, design review, client sign-off, launch. A custom site reflects that flow:

  • Roles mapped to your team titles
  • Staging URLs that mirror client folders
  • Approval checkpoints tied to project IDs

This match cuts hand-offs and shaves hours off each build, turning saved time into extra margin.

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Scalable growth

A theme can lock you out of new features just when demand spikes. Custom code removes that ceiling:

  • Add a new service line without rebuilding the menu
  • Spin up a campaign microsite in one sprint
  • Handle a ×ばつ traffic surge with autoscaling hosting

Grow the site in step with the business—no costly tear-downs.

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Stand-out identity

Buyers remember details—a colour, a motion, a tone. Custom design lets you:

  • Set exact brand colours (hex-perfect)
  • Choose fonts that match print assets
  • Script subtle animations that guide the eye

Your site stays recognisable even in a crowded browser tab.

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Total ownership

With full code rights you choose when and how to change:

  • No licensing fees or locked features
  • Direct access to the Git repo for your dev team
  • Freedom to switch hosts or CDNs without red tape

Control the stack; control the roadmap.

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Challenges of custom WordPress development — and how we solve them

Up-front investment

Why this lands on your radar
A custom build quotes 30–45 % higher than a theme-based job. For an agency juggling cash flow between retainers and one-off campaigns, that extra line on the estimate can look like margin erosion.
The hidden cost of the cheaper option
Themes and page-builders feel thrifty until you add the annual plugin stack, pay for "pro" upgrades, and hit version conflicts that demand a partial rebuild. Over three years we’ve tracked a median 7ドル.4 k spend on paid plugins alone for a 25-page marketing site—money that never shows in day-one pricing.
Our Approach
Week 1 ROI model:
We plug your actual traffic, plugin costs, and hourly rates into a spreadsheet that forecasts payback in 8–12 months. You see the numbers we see.
Milestone billing:
You pay only when a sprint’s code hits Git and passes your review checklist.
Longer service life:
Custom sites we launched in 2021 are still running strong; the average refresh cycle we track is 4 years, double that of theme builds.

Longer timeline

Why this matters to you
A template can ship in four weeks; custom work often needs 8–12 weeks. When revenue hinges on a product launch, every extra week feels like lost ground
What delay really costs
A two-week slip on a 50ドル k campaign with a 15 % net margin can wipe 1ドル.5 k straight off profit. Multiply that by several launches a year and the hit compounds.
Our Approach
Two-week sprints + Friday demos:
You see working code, not slide decks, every week. Early feedback prevents snowball fixes.
Live schedule board:
You pay only when a sprint’s code hits Git and passes your review checklist.
Proven record:
Across our last 25 projects, go-live landed within ±3 days of the original date 95 % of the time. You can speak with any of those clients to verify.

Ongoing care & security

Why this keeps you up at night
WordPress core saw 18 security releases in 2024. Skip a patch and a defacement or data-leak can burn billable hours and client trust in a single weekend.
The real bill for "we’ll update later"
Emergency cleanup averages 220ドル/hr for senior dev + DevOps time, plus lost ad spend if you have to pause campaigns. Sites we rescued last year spent a mean 5ドル.3k on clawing back uptime they never budgeted for.
Our Approach
Flat-rate care plan:
We plug your actual traffic, plugin costs, and hourly rates into a spreadsheet that forecasts payback in 8–12 months. You see the numbers we see.
SLA you can quote to your client:
Critical patch within 1 business day, emergency response under 4 hours, uptime target 99.95 %.
Monthly health report:
Green-yellow-red dashboard you can forward straight to your client to show due diligence.

Future flexibility & talent

Why this raises eyebrows
Agencies don’t want to depend forever on one external partner or hunt down a niche specialist every time a new feature is needed.
The risk of vendor lock-in
If you’re tied to a page-builder or a closed vendor repo, you pay twice: first in annual licence fees, then in re-platform cost when you finally outgrow it.
Our Approach
Flat-rate care plan:
Full Git access, human-readable comments, and an MIT-style license.
Knowledge transfer built in:
Two half-day workshops record every step—from local setup to deployment—so your devs can run solo.
Monthly health report:
Keep the original engineers on a capped 20 h/month retainer. Use it, shelf it, or cancel with 30-day notice—no surprises.
START A PROJECT

Our custom WordPress services that drive growth — not overhead

Choose the help you actually need — brand-exact themes, lean plugins, or a headless front-end. For every task we agree on one success metric you already track — page-load time, data safety, or checkout rate — and build until that number moves in the right direction.

Custom WordPress
Theme Development

We hand-code every template so your site looks and feels unique — 
and still beats boilerplate themes for speed and accessibility.

  • Pixel-perfect layouts that match your brand guide
  • LCP under 2 s on 4 G (lab-verified)
  • WCAG 2.2 AA colour, focus, keyboard built in
  • Plain-English blocks let marketing publish pages fast
What changes for you
  • Zero bulky builder plugins
  • 40 % fewer "update this page" tickets
  • Visitors stay instead of bouncing on slow mobile

Custom WordPress
Plugin Development

When a marketplace plugin can’t deliver, we bake the feature into your own codebase — clean, lean, and forever yours.

  • Lean code: written to WordPress standards, zero spare scripts on public pages, nada
  • Battle-tested: unit tests patrol checkout, login, forms before every deploy, catching regressions early
  • Ownership: no licences, no lock-in; you set updates, roadmap, and future integrations

WordPress API
& Third-Party Integration

We link WordPress to HubSpot NetSuite or your own API once and safely.

  • Secure tokens via OAuth two with rotation and rate limits
  • Nightly sync reaches ninety-nine-point-nine percent success; errors ping Slack
  • Mapped fields mean one source of truth across teams
  • Agencies cut forty percent of manual entry time
What changes for you
  • No duplicated intake forms
  • Data arrives before early coffee
  • Ops spend hours on strategy, not spreadsheets

WordPress Performance
& Core Web Vitals Optimization

We align your WordPress performance with board-level targets by achieving consistent sub-second load times.

  • Server tweaks cut time-to-first-byte by roughly a third
  • Layout stays steady - CLS never tops 0.1 across the site
  • Images and scripts lazy-load only when needed
  • We trim unused CSS and defer render-blocking code
What changes for you
  • Better search rank and lower ad spend
  • 20–30 % more organic visits within three months
  • Fewer complaints about
    "the page jumping"

Industry-Specific Solutions

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Education
LMS links, roster logins, FERPA proof on day one.
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Healthcare
HIPAA-safe forms, full audit trail, encrypted off-site backups.
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Retail
Live stock sync, multi-warehouse click-and-collect, real-time pricing.
Our code ships with the policies and logs auditors expect, saves weeks of prep, and reduces onboarding costs while reporting keeps leaders informed instantly.

Headless WordPress Development & Jamstack Front-Ends

We lock WordPress behind a JSON gate and serve pages with Next.js, so content reaches screens everywhere in under a second.

  • Single read-only API trims attack paths
  • Edge render gives sub-second loads worldwide on any network
  • One post feeds site, app, and kiosk together
  • Slim bundle cuts hosting bills
What changes for you
  • No double entry across channels
  • Security checks pass first time
  • Sales rise on slow mobile devices

WordPress Governance,
Security & Compliance

Built-in safeguards give legal and security teams solid proof they need without slowing releases.

  • ISO 27001 map and SOC 2 summary included
  • Encrypted backups meet RTO 4 h / RPO 1 h globally
  • GDPR tools export or erase data in two clicks
  • Weekly email lists open issues and fixes
What changes for you
  • Enterprise sign-off drops to days
  • Sleep easy knowing rollback and audits work

Continuous delivery, DevOps & Ongoing WordPress Support

Each push runs tests, deploys fully, and rolls back in one click.

  • Pipeline swiftly checks code and visuals on every push
  • True staging: the page you approve is what goes live
  • 24 / 5 staff clear critical tickets inside 2 h
  • Weekly uptime and error mail keeps you informed
What changes for you
  • Features launch weekly, not quarterly
  • Fixes land before clients notice
  • Team sleeps knowing rollback is ready
Looking for ongoing maintenance, a risk-free migration, or a security hardening sprint? Engage our WordPress specialists and turn site upkeep into measurable business value.
GET STARTED

Want proof of our WordPress craft at scale?

Review the transformative client outcomes we engineered together — go:

Media & design makeover that melts
in 48 hours

We churned award-winning Figma screens into a WordPress sundae in just 47.5 business hours — all flavour, no brain-freeze.

  • Signature swirl
    Pixel-perfect HTML + CSS and WebGL motion echo the agency’s brand on every device.
  • Magnetic buttons & custom cursor sprinkles
    Tiny cues pull visitors deeper without adding weight.
  • Endless-scroll drizzle
    AJAX "load more," smooth anchors, smoke and parallax keep the story flowing.
  • Gutenberg waffle cone
    Editors drag default blocks—no tickets, no plug-in bloat. Zero-melt launch. Overnight host swap; uptime stayed at 100 %

Why agencies love this recipe: deadlines sliced, budgets lean, and a site that makes the next pitch taste irresistible.

Scoop the full case
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Real-estate relaunch that turns listings into revenue

We took fresh Figma boards and whipped up a WordPress build that’s as satisfying as a double-scoop dessert — rich flavour, zero melt-time, and no empty calories.

  • Brand-pure presentation.Pixel accuracy and tasteful motion had the creative studio clapping at first review.
  • Instant property drizzle. Property Hive’s BLM importer pipes listings from the 360 feed every few hours, trimming three weeks of custom dev work.
  • Snappy map topping. WP REST Cache keeps Google-map views buttery-smooth even with thousands of pins.
  • Editor sprinkles. Custom post types for News, FAQs, and Staff let content teams publish in minutes—no tickets, no waiting.
  • Zero-melt launch. Overnight migration to Nimbus hosting delivered a flawless cut-over with 0 % downtime.

Why agencies love this recipe: faster timelines, lean budgets, and a site that makes their next pitch taste irresistible.

Scoop the full case
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Creative-platform relaunch served
in a 9-day sprint

We spun layered PSDs into a responsive WordPress sundae in nine business days — 
all taste, zero sugar crash.

  • Pixel-perfect shell: Four core pages hand-coded in lean HTML5/CSS3, fluid on any screen.
  • Parallax ripple: Light depth cues keep creators scrolling while pages load in a blink.
  • Forms on tap: Custom WordPress "Contact Us" funnels briefs straight to the team — 
no spam, no friction.
  • Edit-friendly cone: Marketers swap images and copy in minutes thanks to clean block layouts.
  • Stress-free launch: Tested, pushed, and live before the next design cycle kicked off.

Why agencies order this flavour: single-digit turnaround, brand fidelity, and a site that turns browsers into briefs.

Scoop the full case
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04/06
View all case studies
5.0 / 5.0 from 76 verified reviews on Clutch.co
GET STARTED

How we work

Discovery and road-map

60-minute workshop (feel free to bring coffee) to lock in goals, users, budget, and launch date.

Need enterprise depth? Just say the word - we’ll layer in a stakeholder matrix, risk log, and architecture brief for infosec.

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Design and prototyping

Clickable wireframes you can poke at on phone and desktop before we write a single line of code. Bigger brand? We’ll version design tokens, share a multi-brand style guide, and schedule an extra copy sprint so marketing feels heard.

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Development

Clean WordPress code, custom blocks, API hooks, security hardening. Weekly demos on staging, so there are no Friday-surprise builds.

Full DevOps shop? We map stories to JIRA epics, follow Git-flow, and plug CI/CD into your repos — collab invites welcome.

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Quality assurance 
and testing

Automated unit + visual tests, manual device sweeps, and quick WCAG spot checks so everyone can use the site.

Regulated sector? We’ll add performance budgets, a pen-test window, and a full WCAG 2.2 AA audit—no extra chase on your side.

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Launch and optimisation

DNS flip, real-time analytics, and two weeks of tweaks to tighten conversions and caching.

High-traffic property? We can run blue-green deployment, set up synthetic monitoring, and drop live SLA dashboards in your inbox.

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Maintenance and support

Monthly updates, uptime alerts, and a quarterly roadmap call to keep ideas flowing.

Need 24/7 cover? You’ll have a dedicated Slack channel and round-the-clock on-call engineers. Ping us—human answers, not bots.

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Ready to start?

Tell us a bit about your project and we’ll email you a tailored plan — scope, timeline, and ball-park cost — within one business day.

Request your custom WordPress roadmap

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