Leveraging new technologies to create value

• • American Marketing Association
• • Hamilton, Rebecca
• • Sa Vinhas, Alberto

• Related Books: 1

• • American Marketing Association
• • Hamilton, Rebecca
• • Sa Vinhas, Alberto

Leveraging new technologies to create value

editors, Rebecca Hamilton, Alberto Sa Vinhas

(AMA educators' proceedings, [2014,] v. 25 . AMA summer educators' conference)

American Marketing Association, c2015

[CD-ROM版]

• 2014, v. 25

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  [2014,] v. 25211659819

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