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OneFootball

From Wikipedia, the free encyclopedia
Berlin-based football media company
This article may have been created or edited in return for undisclosed payments, a violation of Wikipedia's terms of use. It may require cleanup to comply with Wikipedia's content policies, particularly neutral point of view. (August 2025)
OneFootball GmbH
Official logo
Industry
Founded2008; 17 years ago (2008) in Bochum, Germany
FounderLucas von Cranach
HeadquartersBerlin, Germany
Area served
Worldwide
Key people
  • Patrick Fischer (CEO)
  • Maurits Schön (COO)
  • Renato Todorov (CTO)
Products
Services
  • OTT and sports streaming
Websiteonefootball.com Edit this at Wikidata

OneFootball is a Berlin-based football media and technology company. Its platform combines live scores, statistics and news from over 200 leagues in multiple languages through its newsroom in Berlin.[1] [2] In 2019, OneFootball partnered up with Eleven Sports to have the rights to live stream football matches from Spanish first league La Liga in the UK [3] and with Sky to transmit 2. Bundesliga and DFB-Pokal matches in Germany directly through its app.[4] In 2020, OneFootball acquired club-founded video forum Dugout.[5]

History

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OneFootball CEO and founder Lucas von Cranach at TechCrunch Disrupt Berlin in 2017

Founded in Bochum in 2008 by Lucas von Cranach, the app provides extensive football coverage, including live scores, statistics, news, and video content.[6]

In 2009, von Cranach launched iLiga,[7] which was later renamed and merged under the OneFootball brand.[8]

The app was featured in the 2016 Apple keynote for WatchOS 3.[9] The management team expanded in 2018 with Franz Koch, former CEO of Puma, as COO, and Patrick Fischer, former CEO of Sport1 Media, as CBO.[10] In 2019, OneFootball rebranded with a new logo.[11] In April 2022, the company raised 300ドル million in a Series D funding round led by Liberty City Ventures, with participation from Animoca Brands, Dapper Labs, and others,[12] aiming to expand global reach and support its new blockchain initiative, OneFootball Labs, a joint venture with the aforementioned participants.[13] [14] [15]

Acquisition of Dugout

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In 2020, OneFootball acquired Dugout, a digital media company, to enhance its video content offerings and improve its position in the football media industry. Dugout brought its global video expertise, network, and distribution capabilities to OneFootball.[5]

Speaking of the deal to Bloomberg, OneFootball CEO Lucas von Cranach said that the move will "benefit the whole football ecosystem with clubs, federations and leagues able to increase audience reach and harness our powerful data insights to gain a deeper understanding of their fans' engagement as the rise of advertising means they need to know as much as possible".[16]

This move also added Dugout's founding clubs – Arsenal, Barcelona, Bayern Munich, Chelsea, Juventus, Liverpool, Manchester City, Paris Saint-Germain, and Real Madrid – as shareholders, enhancing OneFootball's reach to over 85 million monthly users globally.[17]

Web3 investments

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Following its 2022 funding round, OneFootball invested into Web3 projects, signing licensing agreements with major football leagues such as Serie A and the Bundesliga. The subsequent market downturn in the cryptocurrency sector led the company to scale back its digital-asset operations and adjust its cost structure.[18] [19] As a result, the company reduced its workforce to 250 employees in total, one year after the fund-raising.[20]

Corporate restructuring

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In March 2023, founder Lucas von Cranach stepped down as CEO as part of a management restructuring due to ongoing challenges. Patrick Fischer, previously CEO of Sport1 Media, was appointed as the new Chief Executive Officer, with Maurits Schön (previous Vice President of Operations) being promoted to Chief Operating Officer (COO). The leadership changes were supported by investors to guide the company’s next phase of reorganization.[21] [22]

In the following period of 2023–2024, OneFootball underwent a period of reorganization and adjustments to its digital strategy. Reports in business media noted that investors supported management transitions intended to strengthen operations and reduce costs.[19] [21]

In June 2024, CEO Patrick Fischer assured within the German media capital.de of the company's good health with no more layoffs expected, and that the company was focused on stabilizing growth and partnerships. "We now have 240 employees, and over 250 employees have been laid off. It was one of the hardest times for me personally. But that's finished now."[19]

Financial health and future prospects

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The company has faced significant financial challenges, prompting a re-evaluation of its business model and strategic direction. Reports indicate that OneFootball is undertaking measures to stabilize its operations and continue serving its user base with high-quality football content and services. Fischer stated: "We burned our fingers heavily one and half years ago, like any other company in the Web3 space, so our proposition going forward will be a global football marketplace for content products and services."[23]

Content and rights

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OneFootball has carried selected live streams and highlights through agreements with rightsholders and distributors, including PPV access to La Liga matches in the United Kingdom and in partnership with Eleven Sports (2019), and subsequent arrangements in European and non-European markets. As availability varies by territory and season, specific offerings change over time.[3] [4] [24] [25]

References

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  1. ^ Cook, James. "The 17 hottest tech startups in Germany". Business Insider. Archived from the original on 25 May 2023. Retrieved 7 January 2020.
  2. ^ "OneFootball Soccer Scores". Google Play. Archived from the original on 7 May 2022. Retrieved 7 January 2020.
  3. ^ a b Bassam, Tom (17 April 2019). "'We want to be ahead of the curve': Why Eleven Sports and OneFootball are taking La Liga PPV". SportsPro. Archived from the original on 15 May 2019. Retrieved 7 January 2020.
  4. ^ a b Ross, Martin (21 August 2019). "OneFootball to stream Sky's 2. Bundesliga and DFB Pokal games". SportBusiness. Archived from the original on 6 June 2023. Retrieved 7 January 2020.
  5. ^ a b Meehall Wood, Mike (15 December 2020). "OneFootball To Take Over Soccer Streaming App Dugout". Forbes . Retrieved 10 September 2024.
  6. ^ "Wie Onefootball-Gründer Lucas von Cranach Größen wie Ex-Puma-CEO Franz Koch ins Team holt". OMR.com (in German). 12 December 2018. Archived from the original on 30 May 2023. Retrieved 7 February 2020.
  7. ^ Pöppl, Michael (14 July 2016). "Marktführer im Bereich "Fußball mobil"". Der Tagesspiegel Online (in German). Archived from the original on 21 December 2021. Retrieved 7 February 2020.
  8. ^ Pöppl, Michael (27 June 2016). "OneFootball". Der Tagesspiegel (in German). Archived from the original on 7 February 2020. Retrieved 7 February 2020.
  9. ^ "Keynote - WWDC 2016 - Videos". Apple Inc. Retrieved 7 February 2020.
  10. ^ "Ex-Puma CEO Koch and Sport1 Media chief Fischer join OneFootball | News". Sportcal. Retrieved 7 February 2020.
  11. ^ Ross, Martin (29 June 2020). "OneFootball reveals new brand and revamped app". Sport Business. Retrieved 11 April 2025.
  12. ^ "Dechert Advises OneFootball on its 300ドル Million Series D Funding Round". Dechert. Retrieved 23 May 2022.
  13. ^ Friend, Tom (12 November 2025). "OneFootball Raises 300ドルM, Plans to Expand World-Wide and Into Web3". Sports Business Journal. Retrieved 12 November 2025.{{cite web}}: CS1 maint: url-status (link)
  14. ^ Shumba, Camomile (11 May 2023). "OneFootball Closes 300ドルM Funding Round Led by Liberty City Ventures". Coindesk. Retrieved 12 November 2025.{{cite web}}: CS1 maint: url-status (link)
  15. ^ Paul, Megha (28 April 2022). "What a goal! OneFootball kicks in 300ドル million to create new digital fan experiences on blockchain". Tech.eu. Retrieved 12 November 2025.{{cite web}}: CS1 maint: url-status (link)
  16. ^ "OneFootball Agrees Takeover of Rival Soccer Streamer Dugout" . Bloomberg. 15 December 2020. Archived from the original on 19 February 2022. Retrieved 15 December 2020.
  17. ^ Bassam, Tom (15 December 2020). "OneFootball acquires Dugout in content-focused deal". SportsPro. Retrieved 10 September 2024.
  18. ^ Ross, Martin (20 December 2022). "OneFootball sheds 11.5 per cent of global workforce". SportBusiness. Retrieved 13 November 2025.{{cite web}}: CS1 maint: url-status (link)
  19. ^ a b c Kreimeier, Nils (14 June 2024). "OneFootball: Warum eine Fußball-App ums Überleben kämpfen musste". Capital (in German).
  20. ^ Ross, Martin (3 August 2023). "OneFootball headcount shrinks to 250 amid further redundancies". Sport Business. Retrieved 10 May 2024.
  21. ^ a b "Investoren knüpfen Rettung von Onefootball an Führungswechsel". Spobis (in German). 26 June 2023. Retrieved 11 April 2025.
  22. ^ Ross, Martin (26 June 2023). "Von Cranach exits, management overhauled at beleaguered OneFootball". Sport Business. Retrieved 27 September 2024.
  23. ^ Ross, Martin (6 June 2024). "OneFootball, Stadion unite for in-app e-commerce marketplace". SportBusiness. Retrieved 27 September 2024.
  24. ^ Batardiere, Kevin (22 October 2021). "European Leagues, ELEVEN and OneFootball strike groundbreaking global nine competition broadcast deal". European Leagues. Retrieved 12 November 2025.{{cite web}}: CS1 maint: url-status (link)
  25. ^ "Spain's La Liga signs OneFootball content deal". Telecompaper. 10 January 2023. Retrieved 12 November 2025.{{cite web}}: CS1 maint: url-status (link)
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