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Blue Martini Software

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Blue Martini Software, Inc.
IndustrySoftware
Defunct2005; 20 years ago (2005)
FateAcquired by Multi-Channel Holdings
HeadquartersSan Mateo, California

Blue Martini Software, Inc., was a software developer and professional services provider based in San Mateo, California, that sold and supported an e-commerce, contact center, relationship marketing, and clienteling applications to retailers and other consumer-facing companies. The company was privately held until July 2000, when it went public on the NASDAQ under the ticker BLUE.

Acquisition history

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In March 2005, Blue Martini Software was acquired by Multi-Channel Holdings, Inc., a privately held Golden Gate Capital portfolio company which also owned Ecometry Corporation.

In September 2006, Ecometry/Blue Martini Software and GERS Inc. merged to form Escalate Retail.[1]

In February 2011, Escalate Retail was acquired by RedPrairie Corporation.[2] Blue Martini's software applications then became known as the RedPrairie Commerce Suite.

In November 2012, RedPrairie's parent New Mountain Capital acquired JDA Software; following that acquisition, RedPrairie turned support of Blue Martini software to their JDA Software subsidiary.[3]

References

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