Baconator
| The Baconator | |||||||||||||||||||||||
| Nutritional value per 1 double sandwich (304 grams) | |||||||||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Energy | 930 kcal (3,900 kJ) | ||||||||||||||||||||||
34 g | |||||||||||||||||||||||
| Sugars | 7 g | ||||||||||||||||||||||
| Dietary fiber | 1 g | ||||||||||||||||||||||
63 g | |||||||||||||||||||||||
| Saturated | 26 g | ||||||||||||||||||||||
| Trans | 3 g | ||||||||||||||||||||||
57 g | |||||||||||||||||||||||
| |||||||||||||||||||||||
| Other constituents | Quantity | ||||||||||||||||||||||
| Cholesterol | 150 mg | ||||||||||||||||||||||
| Energy from sandwich | 930 kcal (3,900 kJ) | ||||||||||||||||||||||
This information is effective as of March 2013.[needs update ] | |||||||||||||||||||||||
| †Percentages estimated using US recommendations for adults.[1] Source: www.wendys.com | |||||||||||||||||||||||
The Baconator is a brand of cheeseburger introduced by the international fast-food restaurant chain Wendy's in 2007. The primary product consists of two quarter-pound beef patties topped with mayonnaise, ketchup, two slices of cheese, and six strips of bacon. Single and triple patty versions were formerly offered, as well as limited-time seasonal variants.
The brand was later expanded with the Son of Baconator, which uses smaller patties, and the Breakfast Baconator, which replaces the hamburger patties with a sausage patty topped with an egg and a melted Swiss cheese sauce.
History
[edit ]The Baconator was introduced in April 2007 as part of a "back to basics" reorganization by Wendy's new CEO Kerrii Anderson.[2] The addition of the product was part of a push to add menu items intended to appeal to the 18- to 34-year-old demographic and expand late-night sales. This product and others, coupled with a new advertising program, contributed to an increase in store sales of approximately 11% during the period of five fiscal quarters ending in October 2007.[3]
Advertising
[edit ]As a cross promotion with the Canadian Football League, the Baconator has been named the official burger of the league.[4] They held a promotion running from April to May 2009 in which special scratch tickets shaped like bacon were given out with each purchase. In addition to being able to enter a draw to win an Xbox 360 by texting the number, the person could enter the numbers online to win a chance to compete in a halftime CFL contest to build a giant Baconator, with the winner getting 25,000ドル. This was termed the 'Baconator Boot Camp'. During the promotion, the store workers wore T-shirts advertising the contest. On August 14, 2009, Pete Richardson from Halifax, Nova Scotia won the contest and the prize of 25,000,ドル in front of a capacity crowd of 24,754 at the Rogers Centre.
Economic indicator
[edit ]The popularity of the Baconator has led to politicians and others using the burger as an example of the price of goods related to inflation and so-called "price gouging". US Senator Elizabeth Warren from Massachusetts has used the burger in examples of what she perceives to be price gouging and to lobby for more government control.[5]
Ingredients
[edit ]- Bacon strips
- Hamburger bun
- Two whole-beef patties
- Ketchup
- Mayonnaise
- American cheese
See also
[edit ]- BK Stacker – a similar product from Burger King
References
[edit ]- ^ United States Food and Drug Administration (2024). "Daily Value on the Nutrition and Supplement Facts Labels". FDA. Archived from the original on 2024年03月27日. Retrieved 2024年03月28日.
- ^ Andrew Martin (2007年11月24日). "A Turnaround Plan That Includes Baconators". the New York Times . Retrieved 2007年12月11日.
The company has improved its marketing, with quirky 'red wig' television ads, and it has introduced a variety of products like the hefty Baconator sandwich, she says.
- ^ "Wendy's review continuing". USA Today. 2007年10月25日. Retrieved 2007年12月11日.
The company will also update its value menu to focus on the critical 18- to 34-year-old customer and try to re-energize its late night business.
- ^ "Kick for a Million Details". Archived from the original on 2007年11月07日. Retrieved 2007年10月22日.
- ^ Suderman, Peter (2024年12月29日). "Everybody Hates Prices". Reason.com. Retrieved 2024年12月30日.
