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"Brandon McGee, Industry Insider, Mobile Banking Guru...He is not only the real deal, a genuine industry insider, but also knows exactly what's on the minds of financial service pros as they contemplate the various mobile options." - Jim Bruene, Publisher & Founder, Online Financial Innovations

"Going Mobile. Local executive carves niche as national expert on fast-growing banking-industry technology trend" - Scott Olson, Indianapolis Business Journal (IBJ)

"Brandon McGee, the industry's unofficial ambassador for mobile banking" 
Showing posts with label Millennials. Show all posts
Showing posts with label Millennials. Show all posts

Sunday, December 29, 2013

For Millenials, Banking is a Multi-Channel Affair: TD Bank Checking Experience

"It isn’t hard to run into any number of news articles or editorials announcing millenials as the tech generation: they follow each new advancement, buy the most recent products and drive services away from the physical and towards the digital. A new TD Bank study that examined American’s banking behaviors related to their checking accounts both confirms this notion and complicates it." Continue Reading

Wednesday, December 18, 2013

Mobile banks gain traction with young customers

"Mobile banks are growing in popularity with young people who are worried about paying fees on traditional banking, according to The New York Times. While mobile banking isn't new, younger people with tighter budgets do not want to pay traditional monthly fees, overdraft frees or have a minimum balance requirement." Continue Reading

Monday, December 9, 2013

Mobile Banks Gaining Popularity With Young Consumers

"TURIYA GOETZE, a 23-year-old teaching assistant in Kansas City, Kan., found herself looking for a new bank this summer. Her student checking account at a large national bank had expired, and she was worried about paying lots of fees on a traditional account." Continue Reading

Thursday, September 19, 2013

Mobile Banking Updates - Sept 19

Citibank exec: Tablet moves beyond being a lean-back device
"A Citibank executive at the Mobile Marketing Summit: Holiday Focus 2013 said that the company is adapting its mobile banking efforts to meet the evolving consumer relationship with tablets. In the session “How mobile and tablet banking is rapidly evolving customer relationships,” the exec explained how tablets are becoming more of an on-the-go device that drives the need for improved mobile banking offerings. Citibank views tablets and smartphones as part of a larger ecosystem that blends multiple channels to provide consumers with a seamless banking experience."

Banks May Soon Earn Ad Dollars from Mobile Platforms
"Millennials dominate mobile banking, according to a Nielsen study Telmetrics released this week, the xAd/Telmetrics U.S. Mobile Path-to-Purchase Study. (Millennials are people born from the early 1980s to the early 2000s.) The report shows that nearly half of all mobile banking users are under the age of 35, and one-third indicated that smartphones were the most important device for their banking needs. Nielsen surveyed 2,000 smartphone and tablet users in the U.S. about their "path-to-purchase" behavior on mobile devices, as it did last year. This year for the first time, the company gathered information about consumers' use of mobile and online banking."

Mobile payments study kicks off 2013 research series on consumer payment, banking trends
"Mercator Advisory Group has released the first of eight studies in its CustomerMonitor Survey Series 2013 Insight reports — "Mobile Payments 2013: Young Adults and Minorities Take the Lead." Findings are based on primary research gauging consumer behavior and preferences in regard to various payment methods and banking channels. The survey included 3,003 consumers in a representative sampling of the U.S. census demographic profile of American adults. Surveys were conducted online between May 28 and June 6."

5 Ways Mobile Banking Is Evolving: Finovate
"The financial technology industry gathered this past week in New York City for Finovate Fall this week, and, as one would expect, mobile was a dominant theme among the new solutions unveiled. A number of solutions on display were aimed at simplifying and optimizing the mobile experience for both bank employees and customers. The notable prevalence of mobile-first solutions showed how quickly innovation occurring in the mobile channel, and pointed the way towards a future where consumers can conduct most of their financial lives on their tablets and smartphones. We take a look at a number of solutions from the conference that show new use cases for mobile and improve the customer experience."

Sunday, March 17, 2013

Mobile Banking Updates - Mar 17



Mobile Deposit Combines the Old and New in Bank Technology
"Remote deposit capture (RDC), long tied to the PC and desktop scanner, has arrived at its ultimate destination -- anywhere, anytime check deposits through popular mobile banking capabilities and smartphones. By combining powerful technology trends and strong consumer demand with a traditional banking process, mobile deposit enables financial institutions banks to retain customers, prevent the fragmentation of customers’ banking relationships and, ultimately, forever change the bank’s relationship with its customers."

Onsite Coverage: Mobile Message at BAI is ‘Go Big or Go Home’
"What a change a year makes. The loud message at a morning session on mobile banking at the BAI Payments Connect conference in Phoenix is this: "Go big or go home." Mobile banking adoption now is occurring at a “dizzying rate,” said panelist Bob Hedges, a managing director at research firm AlixPartners. Before, AlixPartners had talked about mobile banking “nearing” a “tipping point” – but it’s there and well beyond that now, Hedges said at the Monday session."

Centier Bank Improves Banking Security with Mobile-based Card On/Off Support
"In an effort to increase mobile adoption and enhance customers' security options, Merrillville, Ind.-based Centier Bank has implemented new mobile banking functionality from Computer Services, Inc. (CSI) (OTCQX: CSVI) to allow its customers to better manage debit cards from their mobile devices. CSI's newest mobile application enhancement, referred to as Card On/Off, allows users to manually enable or disable the use of their debit card within the bank's mobile app in the event the card is lost or stolen."

Millennials embrace mobile banking
"Meryn Oswald is 23, just out of college and can’t remember the last time she was in a bank branch office. Her father, Jim Oswald, who’s executive vice president and chief lending officer for Affinity Bank of Pennsylvania, is amazed watching his daughter bank on her phone. This is one reason the Spring Township bank is exploring mobile banking."

Report: 1 billion mobile banking customers by 2017
"Bill payment from a tablet is, not surprisingly, on the rise. Analysts at Juniper Research said that growing acceptance of mobile banking coupled with a rise in tablet adoption will push users of transactional tablet banking to nearly 200 million consumers in 2017. That's about 19 percent of all mobile banking customers, the report said. Juniper said adoption of bill payment via tablets will be higher in developed areas, as they have a higher adoption of tablet devices overall."

Sunday, October 21, 2012

Mobile Banking Updates - Oct 21

ABA Survey: Popularity of Mobile Banking Jumps
"A new survey by the American Bankers Association shows a sharp increase in the popularity of mobile banking, driven mainly by customers in the 18 to 34-year-old age group. The survey of 1,000 U.S. adults, conducted August 2-6, 2012 by Ipsos Public Affairs, an independent market research firm, revealed that while the Internet remains the most popular banking method, mobile banking is now preferred by six percent of customers, a 100 percent increase from 2010, and by 15 percent of 18-34 year olds, also known as 'millennials.'”

SME Mobile Banking: A Revolution Just Around the Corner
"Small and medium enterprises (SMEs) want mobile-based banking that helps them run their businesses smarter. This spells a new opportunity that can unlock services that generate revenue streams. SMEs are major contributors to a nation’s GDP. In G7 countries, SMEs contribute about 53 percent of the GDP. In spite of the importance of these companies, banks have not focused on the this segment. However banks are increasingly recognizing the potential of the SME market and the need for differentiated servicing for these customers."

At BAI, Mobile Banking Rings the Cash Register: Onsite Coverage
"Mobile banking will save you money. And it will make you money. Those are the two top-line messages from an opening day BAI Retail Delivery session at the Washington Convention Center on Tuesday with Zions Bancorporation senior vice president Matthew Wilcox and Drew Sievers, CEO of mFoundry, a mobile banking apps developer."

Consumers Readily Adopt New Mobile Banking Tools
"As smartphone and tablet penetration continues to rise, so too does the use of mobile banking, bill paying, money transfer, remote check deposit and other personal money-management services, according to a new eMarketer report, “Bigger Money on the Small(er) Screen: How Smartphones and Tablets Change the Way Consumers Manage Their Finances.” On-the-go consumers are turning more frequently to their devices to keep tabs on their money and conduct increasingly complex financial transactions—simply because they can."

Innovation, Revenue Creation and Mobile Solutions Highlight BAI Retail Delivery
"I realized how long I have been in this business as soon as I hit the expo floor. I go back to much simpler days when trade shows were filled with display vendors (brochures and signs, not video), checking account premiums (from teddy bears to pots and pans), newsletter publishers (the paper kind) and cash counting machines."

Malauzai Releases Mobile Banking Research Report Based on Actual Usage Data
"Malauzai, a leading provider of mobile banking SmartApps for community financial institutions, has released Monkey Insights, a monthly research service based on the company’s Real-Time Experience Behavioral Analytics (REBA). Monkey Insights will reports on two indices: The Mobile Engagement Index (MEI) which tracks end-user engagement with mobile banking and the M-Money Index (MMI) that summarizes statistics related to mobile money movement such as transfers, bill payments and deposits."
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