A New Chapter Begins for Audiense: Smarter customer intelligence, all in one place.
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Give your teams the ability to understand audiences like never before.
Know what inspires your audience, moves them, and influences them.
Audiense is the audience intelligence software your competitors wish you never found.
Put consumer segmentation and cultural insights at the centre of your strategy and give your teams the ability to understand audiences like never before.
Know what inspires your audience, moves them, and influences them.
Our customers are marketers and insight leaders who have found social affinity data vital to their consumer understanding and personalization strategies.
Both stand alone solutions but even more powerful when used together
Understand what Audiense doesAt Audiense we are creating a suite of solutions focused on providing rich digital consumer intelligence to empower your audience strategies and tactical marketing decision making at scale.
Social Intelligence
Uncover social consumer segments that are derived from consumer behavior "in the wild" to reflect real affinities.
Digital Intelligence
Make use of the most representative digital audience insights source in the world, overall digital activity and interactions to uncover the groups that matter to you.
Demand Intelligence
Understand audience’s demand for talent, brands and IP’s based on multiple digital social signals.
Audiense is the perfect tool to support market research.
It's helpful for consultants, marketing teams, and agencies...
Audiense has a very intuitive layout, with easy to follow instructions and guides, and impactful reports and dashboards. It effectively segments and labels audiences according to a large variety of metrics, and will give you a much better sense of who you're engaging with.
'The best social audiences tool available! is a key tool for understanding the preferences and affinities of social audiences. It’s been successfully used in insight projects for some of the world's leading brands and organizations. No other tool we’ve used offers the same depth of insight, usability, or customer support.
We use both the Connect and Insights parts of Audiense. We use Connect for listening, community insights, and community building. We use Insights to inform content and campaign strategies as well as to identify influential people and entities. Both sides allow us to provide our clients with comprehensive analysis and insights, differentiating us from others as a social media service provider in the process.
I like that I can use multiple ways to find niche audiences, including people engaging with content, brand connection, self-description keywords and recent activity. There is a very powerful engine that allows me to craft very niche groups to match my clients' specific requirements.
In terms of insights, Audiense provides me with a deeper understanding of an audience or each cluster, not just based on declared information.
You can sign up now or request a demo with a member of the team!
Audiense is on a mission to democratize audience insights. We have built a suite of rich digital consumer intelligence solutions to empower audience strategies and marketing tactics by leveraging social data and connecting it with your tech stack.
We serve over 2000 agencies and brands, and the core of our platform delivers social data in a unique way, which provides a great data-foundation to Audience Research.
Our recent acquisitions (Soprism, Affinio, Tweetbinder) have helped widen our pool of data sources as well as potential integrations and partnerships. We offer integration with a range of partners. If you want to find out more about what sets us apart from the competition, get in touch with our team.
We offer three complementary products across Social (Audiense Insights & Affinio), Digital (Soprism) and Demand intelligence to deliver social consumer segmentation and cultural insights from compliant social data.
Social Intelligence uncovers social consumer segments that are derived from consumer behavior "in the wild" to reflect real affinities. Connect it with social listening and social analytics to understand the ‘who’ behind the conversations and survey panels to gain deeper insight into your audiences.
Digital Intelligence uses the most representative digital audience insights source in the world (META), overall digital activity and interactions to uncover the full picture about groups that matter to you. Connect it with your 1st party data, survey products and directly with the Meta Ads Manager.
Demand Intelligence combines multiple data sources and country level data to understand any audience’s demand for talent, brands and IP’s. Use it with your BI (business intelligence) tool or our reporting.
For education organizationWe don’t offer specific plans for education, but our free accounts are completely free for everyone! Sign up here.
For freelances and small businessWhile we don’t offer a specific plan for freelancers and small businesses, we’re always happy to chat. Get in touch with us to discuss your needs and we can explore a bespoke plan that suits you.
For NGO organizationsYes! To find out more and check whether you’re eligible, head here.
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