The official guide to the Arcium logo, typography, and colour: everything you need to represent the brand with clarity and confidence.
It's important they're used with care and consistency.
This lockup is the most effective tool we have for building brand recognition. The symbol and wordmark work in tandem to reinforce our identity.
Download signatureThe logomark is our most minimal brand expression. It's ideal for use in small or constrained spaces. Think profile images, app icons, web clips, and favicons.
Download logomarkOur wordmark can be used independently where a cleaner or more typographic treatment is needed: in the footer, in navigation menus, or in editorial layouts where the full name adds clarity.
Download wordmarkThe token logo is a self-contained, circular badge of the Arcium mark. Use it wherever $ARX needs to be recognisable on its own: exchanges, wallets, token lists, and price trackers.
Download $ARX token logoOne workhorse typeface and one signature display face.
Primary typeface
A contemporary neo-grotesque, it strikes the right balance between clarity, legibility, and modernity. Clean and efficient for dense UI environments.
Secondary typeface
Used sparingly to add character and distinction in moments where the brand needs to show more personality. Inspired by digital and tactile systems like braille.
Our primary neutrals, black and soft grey, ground the brand in clarity and pragmatism. Our primary highlight, a vibrant purple, brings energy and a contemporary edge. The secondary highlight, pink, is used with restraint.
Logos, type, and colour swatches in every format you need. Use them with care, and reach out if anything's missing.
