Wordpress plugin

Compress and convert images automatically on upload with the Tinify WordPress image optimization plugin. Optimize JPG, PNG, WebP, AVIF, and APNG images and serve next-gen formats like AVIF and WebP for smaller files without visible quality loss.

See real results: faster pages, better SEO and PageSpeed scores, lower bandwidth usage and happier visitors.

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Why should I use Tinify?

Next-gen format conversion

Convert images to WebP and AVIF for even smaller files

Smart compression algorithm

Reduce image file sizes without visible quality loss

Broad format support

Supports AVIF, WebP, PNG, animated PNG (APNG) and JPG

6,512,537,986

Total compressed images

Packed with features

Everything you need to optimize your images.

Automatic image compression

Compresses new images on upload.

Bulk optimization

Optimize your full media library in just one click.

Individual image control

Optimize a single image straight from your media library.

Preserve meta-data

Choose to retain copyright metadata, creation date and GPS location in your original images.

Resize large images

Automatically resize huge image uploads by setting a maximum width and/or height.

Custom thumbnail optimization

Choose which image size should be processed.

Advanced background processing

Optimization runs quietly in the background to speed up your workflow.

Multisite support

Use one API key across all sites.

Detailed statistics

See how much file size you have saved by compressing your Media Library.

Convert to next-gen formats like AVIF and WebP

With the TinyPNG WordPress plugin, you can easily convert your images to next-gen formats like AVIF and WebP. AVIF and WebP are modern image formats designed for the web. They are often smaller in size than older formats like JPEG and PNG, while keeping excellent image quality.

  • WebP images are 25–34% smaller than JPEG (lossy) according to Google.

  • AVIF can reduce image size by up to 50% compared to JPEG, often even beating WebP in compression.


Google’s PageSpeed Insights and other tools strongly recommend serving images in AVIF or WebP. Most modern browsers (like Chrome, Firefox, Edge, and Safari) now fully support WebP and AVIF. That means you can safely serve these formats to most of your visitors.

Pricing explained

You get 500 credits per month at no cost. With a regular WordPress installation, you can compress roughly 100 images per month. Please note that converting images to AVIF or WebP uses an additional credit per image size. This means with the conversion feature enabled, you can roughly compress and convert 50 images per month for free. The exact number depends on how many thumbnail sizes are generated by your theme or plugins. You can choose which of the generated thumbnail sizes should be optimized by going to Settings > TinyPNG page. You can upgrade to a paid plan to remove the limit and compress as many images as you like.

Images uploaded with APIPrice per unit
First 500 images per monthFree
Next 9 500 image compressions0ドル.009 per image
After 10 000 image compressions0ドル.002 per image

Optimizing all your images

You can bulk optimize your existing JPEG, PNG, and WebP images all at once by going to Media > Bulk TinyPNG. Clicking on the big button will start compressing and converting, when needed, all unoptimized images in your media library.

If you have more images than your free credits allow, the tool will show you an estimated cost to optimize your entire library. If you are interested, you can upgrade your account to the paid plan and optimize the full library all in one go. Prefer to stay on the free plan? No problem! The bulk optimization tool will simply process images until your free limit is reached.

Compress for performance

The Tinify optimization engine is more than just compression. It is built to deliver the best image performance for the web, without sacrificing visual quality. Here’s how it helps:

Display JPEG images more quickly with progressive JPEG encoding.
Color profiles are automatically translated to standard RGB color.
Convert CMYK to RGB to save more space and add compatibility.

Why should you compress your images?

Why should you compress your photos for your website:

Fast loading times

Smaller images load faster, improving user experience, reducing bounce rates, and increasing visitor engagement.

Enhanced performance on mobile

Small images cater to mobile users with limited bandwidth and slower connections.

SEO boost

Fast-loading websites rank higher on search engines like Google and Bing.

Better conversion rates

A speedy site engages potential customers, leading to higher conversion rates.

Bandwidth savings

Smaller images reduce bandwidth, cutting hosting costs and benefiting users with data limits or cloud storage.

Disk space savings

Smaller image files reduce server and cloud resource usage, cutting costs and IOPS while improving performance.

How does the plugin work?

Tinify reduces your images' size without noticeable quality loss. When you upload an image to your WordPress site, each resized image is sent to the TinyPNG service. There, it analyzes and compresses the image using a smart algorithm. It, for example, takes into account factors like colors and patterns to achieve the best results. After compression, the smaller image is sent back and replaces the original.

On average, JPEG images are compressed by 40-60% and PNG images by 50-80% without visible loss in quality. Your website will load faster for your visitors, and you’ll save storage space and bandwidth!

Getting started

Install this plugin and follow the instructions to set up your account. No payment details are required. Learn more about the plugin with this step-by-step tutorial:

How to set up the TinyPNG WordPress plugin

Wordpress Image Optimization plugin

Download the plugin

Frequently asked questions

The plugin is free to use, you receive 500 free compressions each calendar month.

If you need to compress more, you can upgrade to the pay-per-compression pricing. You can view the current pricing at https://tinify.com/developers/pricing. You can upgrade your account directly from the Tinify API dashboard, just log in with your Tinify account email address.

When you use the bulk optimization tool, the plugin will first scan your media library and show you an estimated number of credits needed to optimize all uncompressed images. You can decide whether you want to upgrade your plan or stay within the free limit.

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