Publisher provided signals in auction packages (Beta)

Auction packages are collections of inventory specified by buyer targeting criteria. PPS-mapped inventory can be discovered and included in auction packages.

Ad Manager publishers using publisher provided signals (PPS) can unlock access to new budgets and incremental demand by surfacing their PPS-mapped audience and contextual data to buyers and curation partners.

The publisher controls for PPS in auction packages are on by default. You can manage the controls for each signal type separately.

If your settings allow, buyers and curation partners can use the PPS signal types in their auction package targeting.

Review your settings for PPS in auction packages

1. Sign in to Google Ad Manager.

2. Navigate to Inventory, then Publisher provided signals.
3. On a signal type card, such as "IAB audience taxonomy," click View or create mappings.
4. Click Settings.
5. Next to "Auction packages," review the setting:
   • To allow buyers to use the signal type in auction package targeting, turn on the switch On. By default, the switch is on.
   • To not allow buyers to use the signal type in auction package targeting, turn off the switch Off.