For this project, I have simulated a product launch. I have developed a go-to-market strategy, outlined a launch plan, identified potential problems and defined the next iteration of the product.
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Sep 15, 2021
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market-strategy
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An in-depth analysis of customer acquisition cost (CAC) across marketing channels in 2023, using Python for data processing and visualization. The project evaluates performance metrics like CAC, conversion efficiency, and spend effectiveness to inform marketing strategy and budget optimization.
python numpy plotly pandas business-intelligence jupyter-notebooks conversion-rate-optimization budget-analysis marketing-analytics customer-acquisition cost-effectiveness-analysis cost-analysis market-strategy matploitlib
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May 9, 2025 - Jupyter Notebook
In this report, I used social network analysis techniques to study the Huawei's customer connecting pattern. This report is based on the data from Huawei Social Network Data on Kaggle platform. Data Link: https://www.kaggle.com/datasets/andrewlucci/huawei-social-network-data
r social-network-analysis huawei ergm kaggle-dataset customer-analytics exponential-random-graph-models centrality-analysis market-strategy race-prediction rethnicity
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May 29, 2023
Practical AI-assisted protocol and prompt toolkit that turns messy business, product, market, and marketing decisions into visible strategy maps, JSON artifacts, and cascade logs you can iterate over time.
ai protocol decision-making strategy decision-support prompts business-strategy go-to-market product-strategy ai-tools market-strategy llm prompt-engineering
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Jun 13, 2026 - Python
This project is a comprehensive market research initiative that leveraged the latest survey technologies and expert analysis to provide actionable insights for brand customers.
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Apr 4, 2023
Strategic Business Plan for a specialty coffee roastery. Covers omnichannel sales, 3-phase scaling strategy, and supply chain management for B2B/B2C expansion.
supply-chain entrepreneurship business-plan market-strategy coffee-industry scaling-strategy startup-model
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May 14, 2026
Comprehensive Excel-based dashboard analyzing KPIs and sales performance of a South American restaurant chain. Includes sales trends (2021–2022), country-level distribution, customer satisfaction, and profit metrics. Designed Data Analysis and business intelligence insights, performance tracking, and strategic decision-making.
decision-making data-visualization statistical-analysis business-intelligence customer-satisfaction sales-trends profitability-analysis market-strategy kpi-tracking excel-dashboard operational-efficiency restaurant-analytics south-america-data country-level-performance training-case-study
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Oct 7, 2025
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