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Psycho Bunny

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Men's clothing company based in New York
Psycho Bunny
Company typePrivate
IndustryClothing
Founded2005; 20 years ago (2005)
Founder
Headquarters,
Key people
  • Alen Brandman (CEO)
Websitepsychobunny.com
Psycho Bunny logo in neon

Psycho Bunny is a privately held men's clothing company founded in 2005;[1] it has offices in its founding city of New York and headquarters in Montreal.[1] Alen Brandman, CEO of Thread Collective, took ownership of the company in 2021.[2] [3] In 2022, Psycho Bunny opened stores in Kenwood Towne Centre, Ross Park Mall, and Easton Town Center.[4] In Fall 2023, Psycho Bunny opened a location in West Edmonton Mall.[5]

In 2005, Godley founded men's contemporary label Psycho Bunny with friend and business partner Robert Goldman.[6] Handmade from English silk, Psycho Bunny neckwear features everything from tiny spades to Donnie Darko-style rabbit skulls, the latter inspiring the label's name. Godley stated: "When I showed that tie to a buyer, she said, 'Look at the psycho bunny! The name stuck".[6] Since the initial launch of the Psycho Bunny neckwear collection, the brand has expanded into multiple categories including polo shirts and t-shirts, bottoms, cashmere scarves and socks, and most recently a golf collection. Most of its styles lacked any design efforts, just some of the most basic styles with simple and silly graphics. [7]

References

[edit ]
  1. ^ a b "Our Story". Psycho Bunny. Retrieved 2025年02月03日.
  2. ^ "Psycho Bunny Rolling Out Retail Under New Owners". Yahoo News. 23 May 2022. Retrieved 2023年05月02日.
  3. ^ Verdon, Joan. "Psycho Bunny Hops Into Two New Malls, With More Stores On The Way". Forbes. Retrieved 2023年05月02日.
  4. ^ Verdon, Joan. "Psycho Bunny Stores Are Multiplying Rapidly, U.S. Locations To Double This Year". Forbes. Retrieved 2023年05月08日.
  5. ^ "Psycho Bunny | West Edmonton Mall". www.wem.ca. Retrieved 2023年12月26日.
  6. ^ a b "10 Essentials: Robert Godley". GQ. Archived from the original on August 21, 2010. Retrieved 2 March 2016.
  7. ^ Palmieri, Jean E. (2017年07月31日). "The Wild Rise of Psycho Bunny". WWD. Retrieved 2018年08月29日.

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