MTV (Pakistani TV channel)
| Country | Pakistan |
|---|---|
| Broadcast area | Pakistan Sri Lanka |
| Headquarters | Karachi |
| Programming | |
| Picture format | 4:3/16:9 (576i, SDTV) |
| Ownership | |
| Owner | Viacom & Indus |
| Sister channels | VH1 Pakistan Nickelodeon |
| History | |
| Launched | 22 November 2006[1] |
| Closed | 1 October 2011 |
MTV Pakistan was the Pakistani subsidiary of MTV, a cable television network owned by Viacom. The Pakistan franchise was set up in collaboration with Pakistan's first satellite channel media group known as Indus Media Group (Indus TV). Indus TV was Pakistan's second private television broadcaster after STN.
Programming
[edit ]MTV Pakistan combined local and international music and was the only music channel with global and local programs. The channel broadcast Pakistani shows such as MTV Basanti, Most Wanted, MTV Select, Bheja Fry, Love Lockdown, Love Stories, Top Ten World Music , MTV Classics, MTV Requested, MTV News, MTV VJ Hunt, Groove and Classics. International shows included MTV Unplugged , MTV Roadies , Stunt Mania.
MTV Pakistan provided upcoming and talented Pakistani artists with an opportunity to get global recognition.[2]
MTV Pakistan was rebranded as Indus Music in October 2011 due to the expiration of the franchise agreement with Viacom.
MTV Pakistan came back on air on 23 October 2011 when Indus returned to franchise agreement with Viacom. But after a short period of time, it was shut down for unpopularity.
VJs
[edit ]- Saira Yousuf [3]
- Palwasha Yousuf
- Anoushey Ashraf
- Mahira Khan [4]
- Faizan Huqquee
- Ayesha Omar
- Ali Safina
- Ali Munir
- Younis Shahid
See also
[edit ]- List of music channels in Pakistan
- MTV Networks Asia Pacific
- Music of Pakistan
- List of television stations in Pakistan
References
[edit ]- ^ "KARACHI: MTV Pakistan launched". Dawn . 22 November 2006.
- ^ "MTV goes looking for 'likes' with latest revamp". The Express Tribune . 27 June 2015.
- ^ "Style Icon: VJ & Actor - Syra Shehroz". The Express Tribune . 27 July 2013.
- ^ "After Raees, Mahira Khan is dreaming again". Dawn . 23 January 2017.
External links
[edit ]- Official website
- "INDUS | the best in Urdu entertainment!". 4 February 2009. Archived from the original on 4 February 2009. Retrieved 4 January 2019.