Chapagetti
| Product type | Instant noodles (jajangmyeon) |
|---|---|
| Produced by | Nongshim |
| Country | South Korea |
| Introduced | 19 March 1984; 40 years ago (1984年03月19日) |
| Website | nongshimusa |
Chapagetti (Korean: 짜파게티) is a brand of ramyeon produced by Nongshim. It was first released in South Korea on 19 March 1984.[1] Chapagetti is the first instant noodle product to resemble the Chinese dish jjajangmyeon (짜장麺) in South Korea and is the second highest-selling brand of instant noodles in South Korea, behind Shin Ramyun.[2] Its name is a portmanteau of jajangmyeon (which is also romanized as chajangmyŏn) and spaghetti .[3] It is one of Nongshim's leading brands, with sales greater than 200 billion won per year.[4] [unreliable source? ]
History
[edit ]Chapagetti was first released in South Korea on March 19, 1984.[1] The product soon gained popularity and established itself as one of Nongshim's leading brands, with sales of 200 billion won per year.[4]
Shrimp Chapaghetti was launched in 1986, but it was discontinued due to sluggish sales. On September 6, 2004, Sichuan cuisine (Korean: 사천; Hanja: 四川; RR: Sacheon) Chapaghetti was launched.
In April 2024, to celebrate the 40th anniversary of Chapagetti, a temporary "Chapagetti Snack Shop" pop-up store was created in Seongsu-dong, Seoul. Various tasting events and games were held at the store.[4]
A new product called "Chapagetti the Black" was also released to commemorate the brand's anniversary. A Nongshim official described the new product as having "a chewier and stronger taste while lowering calories by more than 20% with dry noodles".[4]
In popular culture
[edit ]In the Academy Award-winning South Korean film Parasite , a dish called chapaguri (짜파구리) is cooked by one of the characters, which is a mix of Chapagetti and Neoguri.[5] The English version of the film calls this "ram-don", an expression created by the translator, and the footage shows packages labelled in English "ramyeon" and "udon" to highlight to English speakers how the name was created.[6] Nongshim, which manufactures both brands of noodle, published an "official" recipe for chapaguri on their YouTube channel.[7]
See also
[edit ]- List of noodles
- List of instant noodle brands
- Zha Wang [ko]
- flag South Korea portal
- icon Food portal
References
[edit ]- ^ a b 짜파게티 동생, 면발 굵어졌네 (in Korean). JungAng Ilbo. 21 April 2015. Archived from the original on 3 August 2021. Retrieved 11 February 2020.
- ^ Kim, Kyung-moo (20 December 2014). "South Korea found the most ramen-eating country". Hankyoreh . Archived from the original on 5 April 2023. Retrieved 22 September 2015.
- ^ 신성미. 업종별 입사선호 기업 2부 <33>농심, 함께짓는 '사람농사' (in Korean). The Dong-A Ilbo. Archived from the original on 2 April 2017.
- ^ a b c d Kim, Geumie (12 April 2024). "40 Years of History, Chapagetti Accumulated Sales of 4 Trillion Seongsu-dong snack shop pop-up for a month:There are a lot of things to do, such as tasting and playing games". Maeil Business Newspaper . Archived from the original on 20 June 2024. Retrieved 20 June 2024.
- ^ Rochlin, Margy (19 October 2019). "How steak and 'ramdon' illustrate class tensions in Bong Joon Ho's 'Parasite'". Los Angeles Times . Archived from the original on 15 January 2020. Retrieved 24 January 2020.
- ^ Lee, Hana (19 June 2019). "'Parasite' subtitle translator: Comedies are a fun challenge". Korea.net . Archived from the original on 8 February 2020. Retrieved 8 February 2020.
- ^ "Official CHAPAGURI Recipe (feat. Chapaghetti, Neoguri) (a.k.a Ram-don, jjapaguri)". NongshimPR. 10 February 2020. Archived from the original on 11 February 2020. Retrieved 11 February 2020.
External links
[edit ]
- Official Website
- Nongshim (in Korean)