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Centro Digital Pictures

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Special effects and animation company
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Centro Digital Pictures
The Centro Digital Pictures first logo, used from 1985 to 2012
TypePrivately held company
IndustryVisual effects
CGI animation
Post-production
Game design
PredecessorCentro TV Studio
Founded1985
FounderJohn Chu
Defunct2015
HeadquartersHong Kong, China
KeypeopleJohn Chu
Number of employees
150

Centro Digital Pictures Limited was a visual special effects and animation company based in Hong Kong that provided visual effects for film, interactive media, and video games.

History

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Centro Digital Pictures was founded by John Chu [zh ] in 1985.[1] Centro (先濤) began as a post-production house for Hong Kong commercials in the mid-1980s. In 1998, Centro co-produced Andrew Lau's The Storm Riders . Centro also co-produced Lau's A Man Called Hero (1999), based on Ma Wing-shing's manhua series Chinese Hero: Tales of the Blood Sword .

In 2001, Chu received the Bronze Bauhinia Star for "raising Hong Kong's profile in the use of advanced technology in entertainment productions."[2] [3] Centro provided visual effects for Kill Bill, for which they received a BAFTA nomination.[4]

Centro's next visual effects project was for Stephen Chow's Kung Fu Hustle (2004).[5] The company had over 60 CG artists on the production, working in 2K resolution to complete the effects work within eight months.[6] At the 42nd Golden Horse Awards, Centro's effects team (represented by Frankie Chung, Don Ma, Tam Kai-kwan, and Franco Hung) won for Best Visual Effects.[7]

In 2005, Buena Vista International (BVI) announced their plans to work with Centro and China Film Group Corporation on an adaptation of the children's story "The Secret of the Magic Gourd" by Zhang Tianyi.[8] This project, The Secret of the Magic Gourd (2007), was the first Chinese film production of BVI's parent organisation, The Walt Disney Company.[9] [10]

The company also performed contract work for Ubisoft on the video game titles 187 Ride or Die and Tom Clancy's Splinter Cell .[citation needed ]

In 2012, Centro became a wholly owned subsidiary of the Deluxe Entertainment Services Group.[11] In 2015, the company went offline, and it closed in 2018.[citation needed ]

Special effects filmography

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Awards

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Wins

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In 2002, Centro won a Golden Horse Award for Best Visual Effects for The Eye. They also won a Hong Kong Film Award, a Golden Horse Film Award, and a Satellite Award for their work on Kung Fu Hustle.

Nominations

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Centro was nominated for Hong Kong Film Awards for Best Sound Design for A Man Called Hero, a BAFTA Award for Best Special Visual Effects for their work on Kill Bill: Volume 1 and 2, and a Hong Kong Film Award for Best Visual Effects for Curse of the Golden Flower.

References

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  1. "John Chu" . South China Morning Post . 2007年08月16日. Archived from the original on 2026年04月23日. Retrieved 2026年04月23日.
  2. "The Full List" . South China Morning Post . 2001年07月01日. Archived from the original on 2025年12月08日. Retrieved 2026年04月23日.
  3. "Centro Digital's Chu Honoured by HK Government". Campaign Asia . 2001年10月26日. Archived from the original on 2026年04月23日. Retrieved 2026年04月23日.
  4. Cheuk, Vivian (2004年02月09日). "Centro Receives British Academy Award Nomination for Kill Bill Special Visual Effects" (Press release). Centro Digital Pictures. Archived from the original on 2006年10月12日. Retrieved 2026年04月23日.
  5. "Corporate Background". Centro Digital Pictures . Archived from the original on 2007年09月15日. Retrieved 2026年04月23日.
  6. DiLullo, Tara (2005年04月07日). "Doing the Kung Fu Hustle with Tommy Tom". VFXWorld. Animation World Network. Archived from the original on 2026年04月23日. Retrieved 2026年04月23日.
  7. "42nd Taipei Golden Horse Film Festival Nominees and Winners". Taipei Golden Horse Film Festival . Archived from the original on 2026年04月23日. Retrieved 2026年04月23日.
  8. Frater, Patrick (2005年12月14日). "BVI Reveals Secret Ambitions in China". Variety . Archived from the original on 2026年04月24日. Retrieved 2026年04月24日.
  9. Fowler, Geoffrey A. (2005年12月14日). "Chinese Film Is a First for Disney". The Wall Street Journal (Eastern ed.). New York: Dow Jones & Company. p. B3. ProQuest 398972681. Full access available to users of The Wikipedia Library as of 2026年04月24日.
  10. Shackleton, Liz (2005年12月13日). "Disney Unveils First China Co-Production". Screen Daily . Archived from the original on 2026年04月23日. Retrieved 2026年04月24日.
  11. Shackleton, Liz (2012年02月10日). "Deluxe Acquires Hong Kong's Centro Digital Pictures". Screen Daily . Archived from the original on 2026年04月23日. Retrieved 2026年04月23日.
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