Legends in marketing

• 関連文献: 88件

Legends in marketing

Sage

• WorldCat

関連文献: 88件中  1-20を表示

• 1

  Planned social change and the diffusion of innovation

  volume editor, Christine Moorman ; contributors, Richard P. Bagozzi ... [et al.]

  Sage 2018 Legends in marketing . Gerald Zaltman / series editor, Jagdish N. Sheth ; v. 1

  : hb

  所蔵館8館

• 2

  Marketing research

  volume editor, Joel Huber ; contributor, Naresh K. Malhotra

  Sage 2017 Legends in marketing . Paul E. Green / series editor, Jagdish N. Sheth ; v. 6

  : hb

  所蔵館4館

• 3

  Conjoint analysis : applications

  volume editor, Vithala R. Rao ; contributors, John R. Hauser, Min Ding, Howard R. Moskowitz

  Sage 2017 Legends in marketing . Paul E. Green / series editor, Jagdish N. Sheth ; v. 5

  : hb

  所蔵館4館

• 4

  Conjoint analysis : advanced methods

  volume editors, Abba M. Krieger, Eric T. Bradlow ; contributors, Robert J. Meyer ... [et al.]

  Sage 2017 Legends in marketing . Paul E. Green / series editor, Jagdish N. Sheth ; v. 4

  : hb

  所蔵館4館

• 5

  Conjoint analysis : the pioneering years

  volume editor, V. "Seenu" Srinivasan ; contributors, John R. Hauser, Vithala R. Rao

  Sage 2017 Legends in marketing . Paul E. Green / series editor, Jagdish N. Sheth ; v. 3

  : hb

  所蔵館4館

• 6

  Clustering and segmentation

  volume editors, Yoram "Jerry" Wind, Arun K. Jain ; contributors, Howard R. Moskowitz, Phipps Arabie, Frank J. Carmone

  Sage 2017 Legends in marketing . Paul E. Green / series editor, Jagdish N. Sheth ; v. 2

  : hb

  所蔵館4館

• 7

  Multidimensional scaling and positioning

  volume editor, Wayne S. DeSarbo ; contributors, Vithala R. Rao, Mihcel Wedel

  Sage 2017 Legends in marketing . Paul E. Green / series editor, Jagdish N. Sheth ; v. 1

  : hb

  所蔵館4館

• 8

  Marketing in the firm and society

  volume editor, David J. Reibstein ; contributors, William L. Wilkie, Robert Malcolm, Valarie Zeithaml

  Sage 2016 Legends in marketing . George S. Day / series editor, Jagdish N. Sheth ; v. 7

  : hb

  所蔵館5館

• 9

  Innovation and growth

  volume editor, Gerard J. Tellis ; contributors, Christine Moorman, Mohanbir Sawhney

  Sage 2016 Legends in marketing . George S. Day / series editor, Jagdish N. Sheth ; v. 6

  : hb

  所蔵館5館

• 10

  Strategic management

  volume editor, Paul J.H. Schoemaker ; contributors, Liam Fahey, Rajan Varadarajan

  Sage 2016 Legends in marketing . George S. Day / series editor, Jagdish N. Sheth ; v. 5

  : hb

  所蔵館5館

• 11

  Organizational orientation and capabilities

  volume editor, Frederick Webster, Jr. ; contributors, Ajay K. Kohli, Philip Kotler, G. Tomas M. Hult

  Sage 2016 Legends in marketing . George S. Day / series editor, Jagdish N. Sheth ; v. 4 . Strategic marketing

  : hb

  所蔵館5館

• 12

  Assessing and formulating strategy

  volume editor, V. Kumar ; contributors, Paul W. Farris, Robin Wensley, Venkatesh Shankar

  Sage 2016 Legends in marketing . George S. Day / series editor, Jagdish N. Sheth ; v. 3 . Strategic marketing

  : hb

  所蔵館5館

• 13

  Competitive markets : structure and behavior

  volume editor, Allan D. Shocker ; contributors, Rajendra K. Srivastava, Mary Labkin

  Sage 2016 Legends in marketing . George S. Day / series editor, Jagdish N. Sheth ; v. 2

  : hb

  所蔵館5館

• 14

  Customer and consumer insights

  volume editor, David A. Aaker ; contributors, Katherine N. Lemon, Don Lehmann, Richard Staelin

  Sage 2016 Legends in marketing . George S. Day / series editor, Jagdish N. Sheth ; v. 1

  : hb

  所蔵館5館

• 15

  Research methods

  volume editor, Balaji C. Krishnan ; contributors, Donald R. Lehmann, Dawn Iacobucci, Vithala R. Rao

  Sage 2015 Legends in marketing . Jagdish N. Sheth / set editor, Balaji C. Krishnan ; v. 9

  : hb

  所蔵館4館

• 16

  The future of marketing

  volume editor, George S. Day ; contributors, Philip Kotler, David J. Reibstein, Frederick E. Webster

  Sage 2014 Legends in marketing . Yoram (Jerry) Wind / series editor, Jagdish N. Sheth ; v. 8

  : hb

  所蔵館7館

• 17

  Marketing research and modeling

  volume editor, Vithala R. Rao ; contributors, Naresh K. Malhotra, Howard R. Moskowitz, Joel H. Steckel

  Sage 2014 Legends in marketing . Yoram (Jerry) Wind / series editor, Jagdish N. Sheth ; v. 7

  : hb

  所蔵館7館

• 18

  Global marketing

  volume editor, Arun K. Jain ; contributors, Roger J. Calantone ... [et al.]

  Sage 2014 Legends in marketing . Yoram (Jerry) Wind / series editor, Jagdish N. Sheth ; v. 6

  : hb

  所蔵館7館

• 19

  Market segmentation

  volume editor, David R. Bell ; contributors, Jehoshua Eliashberg, Sunil Gupta, Gary L. Lilien

  Sage 2014 Legends in marketing . Yoram (Jerry) Wind / series editor, Jagdish N. Sheth ; v. 5

  : hb

  所蔵館7館

• 20

  Marketing strategy

  volume editor, David J. Reibstein ; contributors, George S. Day, Dominique Hanssens, Christine Moorman

  Sage 2014 Legends in marketing . Yoram (Jerry) Wind / series editor, Jagdish N. Sheth ; v. 4

  : hb

  所蔵館7館

• 1
• 2
• 3
• 4
• 5
• 1 / 5