Product characteristic and price : their effect on brand preference in a consumer durables market

• • Ryans, Adrian B.
• • Marketing Science Institute

• 関連文献: 3件

• • Ryans, Adrian B.
• • Marketing Science Institute

Product characteristic and price : their effect on brand preference in a consumer durables market

by Adrian B. Ryans

(Report / Marketing Science Institute, no. 72-120)(Research program / Marketing Science Institute)(Project description / Marketing Science Institute)

Marketing Science Institute, 1972

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Bibliography: p. 26-27

関連文献: 3件中  1-3を表示

• 1

  Project description

  Marketing Science Institute

  Marketing Science Institute

• 2

  Research program

  Marketing Science Institute

  Marketing Science Institute

• 3

  Report

  Marketing Science Institute

  Marketing Science Institute