Find and run reports

See how many new customers connect to your business from your ad, where they’re coming from, and more. Learn how to customize the data in your Google Ads account and run reports to monitor your performance.

• Account, campaign, and ad group performance
• Create, save, and schedule reports from your statistics tables
• Review your account history
• Filter your view of performance data
• About columns in your statistics table
• Add or remove columns in your statistics table
• Use segments in your tables
• About custom columns
• View performance across campaign types
• Create and manage reports
• Create custom reports in Report Editor
• Create and edit dashboards
• Evaluate the performance of your landing pages
• About the add-on for Google Sheets
• Add or remove recommended columns in your statistics table
• About account level asset reporting
• About the "Content suitability" report