1931 Automatic Industries, Whiffle.
Whiffle is generally regarded as the
first 'Pinball Machine'. Whiffle incorporated a coin acceptor which when a coin is inserted will
actuate a shuttle board underneath the playfield
to drop the ball's beneath and return
them to the base of the game inorder to be ready for a new game. Also note the knob on the right side
which turned a wheel ball lifter mechanism inside and brings each ball up to playfield level, ready to
be shot by the plunger.
Whiffle had moderate sucess... but it
was the first!
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1931 Gottlieb Baffle Ball.
Dave Gottlieb
who produced penny arcade grip testers,
observed a potentially huge market for
pinball. Dave produced a small coin operated countertop machine and called it 'Baffle Ball'. The game took the
country by storm and rocketed pinball
into national prominance. Even working
24 hours a day, Gottlieb just couldn't
produce enough Baffle Ball's to satisfy
the public's demand for it. This is the
machine which launched the whole pinball
industry.
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1932 Bally Ballyhoo. Ray Moloney saw
the explosive demand for Dave Gottlieb's
Baffle Ball and decided to design and
manufacture his own game inorder to get
a share of the market. Ray designed a
colorful game and borrowed the name of
a popular magazine of that time, Ballyhoo. Ray named his company which
would produce Ballyhoo, 'Bally Mfg. Co.'
This is the game that started Bally.
Ray's advertising slogan was "What'll
they do through 32.... play Ballyhoo"!
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1931 Bingo Novelty Company, Bingo.
After the introduction of Automatic Industries, Whiffle, the idea of coin operated pin games started to
catch on. During the summer of 1931, Chicago handyman Nate Robin and a business partner, Al Rest designed a
coin operated pin game and began manufacturing it in a abandoned factory building at Ogden and Trumbull
in Chicago. They called their first game "Bingo" and named their company "Bingo Novelty Company". Bingo enjoyed
moderate success and Al Rest took the game to show Dave Gottlieb, manufacturer of a coin operated grip tester.
Gottlieb liked the game so much, he agreed to buy the design and take over manufacture. Dave Gottlieb used
the basic cabinet and playfield layout of Bingo in his design of the runaway succesful Baffle Ball which
was released in late 1931 and launced the coin operated pinball industry. Gottlieb then subsequently produced
it's own version of Bingo.
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1932 Rock-Ola Juggle Ball.
Player control comes to pinball! Until Juggle Ball, once the ball was launched on to the
playfield, the only possible control the player had was by nudging the machine. In 1932,
David Rockola (Famous for his line of Jukeboxes) devised a game whereby players could directly
control the ball via a sliding arm mechanism with metal bumpers. The game was a hit
with the public and lead the way for future developments such as flippers in the 1947 Gottlieb
Humpty Dumpty. Juggle Ball was offered in one and five cent versions. The machine shown above is
is configured to work on one cent.
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1933 Pacific Amusements Co. Contact. This machine is considered to have more
'firsts' than any other. It was the
first pinball to use electricity instead
of just gravity. It was the first machine to add momentum to the ball by
solenoids, it was the first to have a
electric ringing bell and it was the
first to be designed by Harry E. Williams, the namesake of Williams
pinballs and probably the most prolific
pinball designer of all time.
Pacific Amusement company produced several models of Contact which were all
well received by the public. Gravity
pinball's were then considered obsolete.
Most Contact's were produced by Pacific Amusements in Los Angeles, California,
however Contact Jr. was produced
directly by Harry Williams himself in
his workshop away from the factory.
This particular machine has a pencil
drawn 'HEW' (presumably Harry E. Williams) underneath the playfield. The
playfields and cabinets were also hand
numbered and fitted together.
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1932 Mill's Official. During 1932, many
other companies began producing pin's
including Mill's, who are well known for
their slot machines. Up until Mill's
'Official' game, the machines were usually advertised as 'Pin Games'. Mill's advertised the Official Pin Game
as 'Pin Ball'... The name 'pinball' has
been used ever since.
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1947 Gottlieb Humpty Dumpty.
"The greatest triumph in pin game history" was proudly proclaimed by
Gottlieb in their 1947 advertisements for Humpty Dumpty.
Gottliebs lead designer, Harry Mabs invented and
included a new feature in Humpty Dumpty
which forever changed pinball. Six
'Flipper Bumpers' were added allowing
far more player control of the ball than
had been previously possible. The public
reacted with wild enthusiasm and all
manufacturers then began adding 'flippers' to their games. The first
game with flippers also included
beautiful artwork by Roy Parker and
animation with lights on the backglass.
During play a animated Humpty Dumpty
fall's off the wall.
Note that the original flippers were
oriented backwards to how we are now
used to seeing them.
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1936 Bally Bumper.
During 1936 there was tremendous competition among the manufacturers of pinball games.
Bally wanted to develop new innovations into it's machines to pull it ahead in the market.
Bumper introduced several new features which again changed pinball forever. Bumper is the
first game to use bumpers for scoring. A ball is shot and as it works it's way down the playfield,
the player nudges the machine and trys to hit as many bumpers as possible. Each bumper is a
spring which activates a switch and add's points to a score which is projected from the rear by a
projection bulb and stencil. Bumper was also the first game to make use of plastic. The caps of
the bumpers were made of plastic, a characteristic which remains in pinball machines manufactured
today. Bumper was incredibly popular with the public and provided a much needed boost for Bally.
Bumper production began in 1936 and ran into 1937 with approximately 15,000 machines produced.
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