The Forter Trust Platform applies identity intelligence at every step of the digital commerce journey - filtering out fraud and focusing your business on growing customer lifetime value.
When companies trust the identity they are interacting with, they’re able to confidently offer every good customer a great experience, including faster, easier checkout, simpler returns and refunds, and more valuable promotions. These experiences come with improved conversion rates and without the risk of fraud or abuse, leading to loyalty, retention, and higher customer lifetime value. How do we do it? The Forter Trust Platform has three core elements that enable it to assess trust instantly for every digital interaction.
Forter knows who’s behind each interaction—drawing on our first party Identity Graph. Identities that are new to you are known to us, so you can block more fraudsters and approve more legitimate transactions from good customers.
Instead of fighting fraud on your own, you can fight fraud as a consortium with the world’s leading brands. In the past 12 months, over 200,000 businesses trusted Forter to process 350ドル billion in gross merchandise value. When you partner with Forter, you instantly become part of this network.
We use the speed of AI to make decisions, the sophistication of machine learning to detect patterns across vast datasets, and the savvy of fraud experts to continuously update our models. We deliver 99% of decisions in under 400 milliseconds so you can offer omni-channel experiences.