Python.org Website Redesign OpenSpace - PyCon 2003

Organizer

KevinAltis

Attendees

EvelynMitchell, tummy.com, Aahz, WesleyChun, NeilSchemenauer, AndrewKuchling, ThomasWouters, BrettCannon, SteveHolden, RogerMasse, TrevorToenjes, MichaelMcFarland, Francois?

Notes

A new mailing list has been created for discussion of this topic.

Progress is also being tracked on PydotorgRedesign.

Meeting minutes

Written by Evelyn Mitchell and Kevin Altis

Kevin Altis would like to see a 10x increase in the Python user-base in the
next 2 years.

Promoting Python
 leverage evangelism
 (what are the tenets of evangelism)
 website is very high visibility
 - don't have phone number or press contact

I suggest that people interested in learning more about effective evangelism
watch and read what Guy Kawasaki has to say on the subject. All of his books
are quite readable, pretty short, and contain many amusing anecdotes. See
the link below for more info; the signal to noise ratio is very good. [ka]

 http://pythonology.org/pipermail/marketing-python/2003-March/001124.html

The main point about the website is that since we don't have traditional
marketing and PR dollars, nor do we have normal phone and email contacts for
people to get immediate answers about Python, the website needs to do that
work for us. The site is the face of Python to the rest of the world. [ka]

Who is the customer?
 people who don't use python today
 people who do use python today
 - information source
 lots of different types of customers
 identify use cases for groups of users

We need to establish metrics
 track usage
 to ensure modifications that are improvements

Adoption rate of python
 increase in traffic and new users of python

By establishing some metrics in the web site stats such as total unique IP
addresses, page views, and downloads per month, etc. we can see how our
"popularity" is growing. Metrics should also tell us whether some of the
"improvements" made to the site really did what we thought they would or
ended up having a negative impact on usage. That way we aren't just guessing
and modifying blindly. [ka]

Not focused on technical solutions
 identify problems
 identify customers
 how are people using website
 what is missing
 what are websites we like
 (similar customer bases)

At the Open Space, I didn't want to focus on the technical issues of
implementing the site, but that conversation is okay to carry on in parallel
here on the list. [ka]

Kevin is comfortable with the site redesign process

Product
 Mockups
 templates
 estimate work to estimate effort

Before implementing any actual changes, we should make templates and mockups
to get feedback before making the changes live. [ka]

Current implementation problems
 No database backend
I expect Aahz, Steve, Thomas, and other pydotorg maintainers to articulate
the current problems they have maintaining the site, time sinks, and ideas
for where we might make site maintenance easier and improve their lives. :)
[ka]

Make recommendations to current web maintainers and PSF members

Process
 establish a working group empowered to make changes to the website
 the website is owned by PSF

That's what this mailing list is about. [ka]

Problems
 ownership of domain
 clarifying process to change website
 get authority delegated from PSF to implement changes

Opportunities

Recommendations
 5-6 people
 balanced between management and implementation

Where is the effort to do the work going to come from

Ongoing management is required to ensure that maintenance on an ongoing
basis gets done

Behind
 job postings that don't get uploaded
 50% of the mail to webmaster doesn't get answered
 webmaster workflow
 multiple responses

Personnel
 Who is available to do work
 How much time do they have
 What are the skill sets

Split off the PR effort from the language development effort

Introducing Python Video
 done

Appeal to the people who have the skills that are required
Audience
 People who don't use python today
 recommendation from another source
 resource for further information
 Advanced developers
 defectors
 journalists who are trying to get more information
 Managers (tool selection)
 teachers
 python core team PythonLabs
 python contributors (community)
 newbies (programming newbies) non-programmers
 community of exiting python users
 job seekers
 event page
 books
 user group
 trainers

What is python
How do I start doing python

Metrics
 identify customers
 python in business
 teaching/learning python
 then track traffic to the sub pages to discover customers

wide diversity
 more general launching page
 home page is too complicated

home page
 asking "what were you looking for. Did you find it"
 search - used to determine what they were looking form

Analysis of search term metrics
 will be difficult because the access to the log is hard to get.

We still have assets at CNRI
 seach.cnri

Anyone interested in joining the python.org maintenance team
 Aahz says the team members are restricted to well known community
 members
 Give the appearance of needing help
 Give the appearance of being open to joining
 Look for volunteers

Specific specialized areas of responsibility
 Python in education

Kirby Urner for the edu-sig/Python in Education pages can be our test case
of having page or section maintainers not directly involved in the
maintenance of the rest of python.org. [ka]

py.org experience

Zope3
ht to html still works well
Wiki
 Needs a strong editor

Which maintenances take the most time
 Where is the time going now?
 job listings
 add a form to allow for posting jobs
 add a secure form to allow for removing jobs
 event listings
 add a form to allow for posting events
 broken links
 webmaster mail
 help@python.org ->tutor
 reflector (a static page of suggestions)

Jeff Eppler to work with Steve to do the PyCon website

Credit card donations
 Paypal
 ShareIt
 donate.python.org

python.org needs a certificate

40% Documentation is the number one hit
RDF file is also getting a lot of hits

750000 hits
unique IPs in march 180,000
 http://www.python.org/wwwstats


Similar sites
 php.net
 mysql.com
 postgresql.org

Web site computer resources are adequate for current needs
 10% load on the machine
 hot backup could be provided

Continuing the discussion
 PSF board meetings
 forming a subcommittee or group of volunteers to carry on the work

downloads of documentation
 faster to have unified download page
 too confusing

"Get Python Now"
 Make the download of documentation very straightforward
 Matrix of choices

python.org SIG design mailing list -> next action
 reimplementing SIGs

pythonology.org
 a good new user site
 only if the support of the pages will come from the original author


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