Alcohol sale or misuse

Is content that:

  • facilitates the online sale of alcoholic beverages.
  • promotes irresponsible alcohol consumption.

    Examples: Favorable portrayal of excessive, binge, or competition drinking

Tips for understanding this restriction

Alcohol sales or misuse | Google Publisher Restrictions

For subtitles in your language, turn on YouTube captions. Select the settings icon Image of YouTube settings icon at the bottom of the video player, then select "Subtitles/CC" and choose your language.

In images below, the examples on the right show the online sale of alcoholic beverages. If ads appear on this content, they will have restricted ad serving. However, the examples on the left show educational material about alcoholic beverages where ads can appear unrestricted.

Learn more about the commonly used policy terms and what they mean in the glossary.

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