Business Profile: Definition
This article is about Business Profile for Google Maps. If you want to learn more about business name and logo for your Search ad, read About business information.
A product that lets you create and manage free business listings in Google Maps so that people can find your business when doing a local search. This is also formerly known as Google My Business or Google Places.
Business Profile allows you to create and verify your local business on Google, so your business information can be shown in Google Maps. With Business Profile, you can also add business information that can appear on Google.com, Google Maps, and Google Earth when someone searches for your business name or category.
You can show business locations in your ads by using location assets. Location assets display your business name, address, and phone number with your ad to help customers connect with your local business.
Businesses without a website can verify their business with Business Profile and advertise with Smart campaigns in Google Ads, our advertising product without daily ad management.