Update to Unavailable Video policy [October 2022]

Google provides translated versions of the Advertising Policies Help Center, though they're not meant to change the content of the policies. The English version is the official language used to enforce Google Ads policies. To view this article in a different language, use the language dropdown at the bottom of the page.

In October, Google will update the Unavailable Video Section of the Google Ads Technical Requirements Policy .

This update externalizes additional reasons why a video ad will not serve. This will enable advertisers to better understand why their ads are not serving and how best to resolve the issue. This update has no enforcement impact and no additional actions are required.

For more information, please see the Technical Requirements article in Google Ads.

[Posted October 2022]


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