The Function of Strategy: Lessons From Colin S. Gray 7 minutes read.
"Great strategy is typically defined by a set of hard-to-reverse choices, made in the face of uncertainty, to build or leverage competitive advantage, to create and capture disproportionate value. While this may be the meaning of strategy, it is not the function of it. Effective strategy must do more than set direction. [...] Strategy crafted well is thus more than a direction, or a narrative, or a set of choices. The function of great strategy is to enable the shift of an organization’s direction, pace, and/or approach towards its most important goals." -- Getting helpful definitions and examples that can help you actively steer the organization is a powerful tool for a leader. Whitney Zimmerman covers it nicely.
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