Use your analytical and tactical skills to help grow and develop new opportunities for businesses as a digital marketing specialist. From marketing plans and content strategy to SEO and analytics, this path guides you through the best practices and principles of digital marketing.

• Updated Mar 15, 2021

The official implementation of the CIKM2023 paper "Dually Enhanced Delayed Feedback Modeling for Streaming Conversion Rate Prediction"

• Updated Nov 9, 2023
• Python

Reinforcement learning auto-bidding library for research and production.

• Updated Oct 23, 2025
• Python

This repository contains hands on code for tutorials on PRICAI 2023 with the topics of Reinforcement Learning for Digital Business

• Updated Nov 16, 2023
• Jupyter Notebook

Read me

• Updated Dec 1, 2025

🎬 Create Hollywood-quality video ads from a single product photo using AI automation for seamless, high-impact marketing.

• Updated Feb 20, 2026

디지털 마케터를 위한 광고 콘텐츠 제작 특강 발표자료 (온라인 슬라이드)

• Updated Jul 24, 2019
• HTML

Online advertising platform for data engineering

• Updated Jul 9, 2023
• Python

Search Engine Marketing Campaigns with Python

• Updated Nov 16, 2017
• Jupyter Notebook

• Updated Oct 14, 2024
• Jupyter Notebook

This project analyzes A/B test data from 20,000 users to compare the effectiveness of online ads versus PSAs (Public Service Announcements) on purchases, considering ad frequency and time of day.

• Updated Jan 8, 2026
• Jupyter Notebook

ONLINE ADVERTISEMENTS: Determining the audience type/individuals most likely to click on ads on an online blog and the frequency of visits.

• Updated Jan 24, 2021

Datathon with a retargeting ad company. Churn date prediction (Normalized RSME 38), clustering (98% Silhouette), automated identification of the gaps between best and average client within a cluster.

• Updated Jun 23, 2021
• Jupyter Notebook