Ozon
| Type | Public |
|---|---|
| Industry | E-commerce, technology, retail |
| Founded | 1998;28years ago(1998) |
| Headquarters | , |
Area served | Russia, Belarus, Kazakhstan, Turkmenistan, Uzbekistan, Azerbaijan, Georgia, Kyrgyzstan, and Armenia |
| Revenue | 724.9 billions roubles (9.02 billions $US)(2025) |
| - 58.9 billions roubles (- 73 millions $US)(2025) | |
| - 58.9 billions roubles (- 73 millions $US)(2025) | |
| Total assets |
|
Number of employees | 49,889(2025) |
| Website | corp |
Ozon Holdings PLC is one of the first e-commerce companies in Russia, sometimes referred to as "the Amazon of Russia".[2] [3] [4] Established in 1998 as an online bookstore, Ozon was one of the three biggest online retail platforms in the country by 2019.[5] It was named as the #3 most valuable Russian internet company of 2020 by Forbes.[6]
Ozon is part of Ozon Group, which also owns the online travel booking platform Ozon. Travel and a stake in Russia's largest digital bookstore Litres.[7] [8] The current chief executive officer of Ozon is Alexander Shulgin, who joined the company after serving as chief financial officer and later chief operating officer of Yandex.[9] [10]
In October 2020 it was reported that Ozon plans to hold an IPO in the United States that could value the company at 3ドル-5 billion.[11] In November 2020, Ozon went public on the Nasdaq in an IPO that valued the company at 6ドル.2 billion.[12] Following the Russian invasion of Ukraine in February 2022, Nasdaq suspended trading in the company's securities and then announced its intention to delist. Ozon unsuccessfully appealed twice, and in October 2023 announced a voluntary delisting.[13]
History
[edit ]Ozon.ru was established in 1998 as an online bookseller by the Russian software house Reksoft. The company soon expanded its assortment to CDs and DVDs before going on to sell a wide range of goods from clothing to electronics.[14] In 2012, it acquired the shoe seller Sapato.ru and sold it in 2015 to the online fashion retailer KupiVIP.[15] In 2014, it acquired a stake in Litres, a major Russia's e-book marketplace.[16]
Leadership
[edit ]After a series of Russian chief executive officers, in 2005 Ozon appointed Bernard Lukey, who had advised the company on behalf of Baring Vostok.[17] In 2011 Maelle Gavet became the new chief executive officer of Ozon.[18] [19] During her tenure, the firm worked to popularize e-commerce in the mainly cash-based Russian retail market.[20] [21] Gavet stepped down as chief executive officer in 2015; her deputy Danny Perekalsky was appointed successor.[22]
Since 2017 the chief executive officer of has been Alexander Shulgin, the former chief financial officer and chief operating officer of the Russian tech company Yandex.[9] [23] In April 2022, Mr. Shulgin bowed out as CEO and member of the board of directors of Ozon due to international sanctions during the Russo-Ukrainian War.[24]
Funding
[edit ]In 1999, ru-Net Holdings, founded by Leonid Boguslavsky along with the Western Baring Vostok Group, UFG and Rex Capital, purchased a controlling stake in the company for 3ドル million.[25] In 2000, Baring Vostok became a controlling shareholder after investing 3ドル million into the company. In 2007, Ozon raised 18ドル million in a funding round led by the Geneva-based Index Ventures.[26]
In 2011, Ozon attracted 100ドル million in investment from Japanese e-commerce company Rakuten, Boguslavsky's ru-Net and others,[27] [28] followed by another 150ドル million funding deal with the Russian conglomerate Sistema and the Russian mobile operator MTS in 2014.[29] [30] MTS and Baring Vostok invested another 92ドル million into Ozon in 2018.[31] In 2019, Boguslavsky sold his share in Ozon to the company's main shareholders, Baring Vostok and Sistema, for 70ドル million.[32]
In 2019 Ozon secured a 150ドル million round of financing with the participation of U.S. venture capital firm Princeville Capital, in what was reported to be one of the largest Russian tech investment deals involving Western backers since 2014.[33] [34]
Financial performance
[edit ]Ozon reported a "hypergrowth" stage in 2019 as sales for the year increased by 93% to 1ドル.1 billion and the volume of orders more than doubled to 32.2 million.[35] Company turnover by gross merchandise volume (GMV) grew 188% year on year in the second quarter of 2020 and reached RUB 77.4 billion by H12020, an increase of 152% from the same period in the previous year. According to Daniil Fedorov, Ozon's chief financial officer at the time, the coronavirus pandemic created a new habit of shopping online among Russian consumers.[36] In 2024, revenue amounted to 615.7 billion rubles (an increase of 45%), gross profit – 99.9 billion rubles.[37]
2022 fire at the Istra (Moscow) fulfilment centre
[edit ]On August 3, 2022, a large fire destroyed approx 50,000SQM of warehouse (Approx 1/3rd of the building) including the contents of the building the external walls and roof. At least one person died and 13 were injured in the fire. The emergencies ministry initially said the fire had spread to an area of 35,000 square metres but later revised this to approx 50,000SQM. A fire-pumping station, an Mi-8 helicopter, two Ka-32 helicopters, 150 firefighters and 40 other pieces of equipment were deployed to the scene, it said.[38] [39]
Products and services
[edit ]Ozon offers more than 9 million products across more than 20 product categories including clothing, groceries, home goods and electronics.[40] After a large increase in the available assortment, the volume of orders more than doubled in 2019 to 32.2 million.[41]
In early 2019, the company launched a service called Ozon.Invest that grants loans to small and medium-sized businesses that sell their products on the Ozon marketplace.[42] Ozon was also the first online retailer in Russia to launch consumer loans for multi-category online purchases, as well as its own debit card with a cashback feature.[43] [44]
Ozon has been operating a marketplace platform for third-party sellers since 2018.[45] In June 2020, the marketplace had more than 13,000 sellers who accounted for more than 85% of the assortment on the site.[46]
In November 2021 "Ozon" announced the opening of pilot pickup mini-points, at least 15 square meters each, in small Russian towns from the beginning of 2022.[47]
In August 2022, Ozon announced the launch of an ad service for the sale of goods from individuals. The pilot region was the Rostov region.[48]
Supply chain and delivery
[edit ]Ozon developed its own fulfillment infrastructure to deliver orders in Russia's 11 time zones. In 2018 the company had seven fulfillment centers in the Moscow region as well as St. Petersburg, Tver, Kazan, Ekaterinburg, Rostov-On-Don and Novosibirsk.[49] It more than doubled its fulfilment capacity in 2019 to almost 200,000 sqm, as well as investing in its last-mile delivery infrastructure.[50]
The company operates its own delivery logistics platform and has a network of over 16,000 pickup points, including automated parcel lockers across Russia.[51] [52] The use of brick-and-mortar pickup points where customers can pick up their orders arose out of a lack of reliable third-party delivery services in many parts of Russia.[53]
In 2019, Ozon launched an express grocery delivery service in Moscow,[54] and rolled out its contactless home delivery service, which became a popular option during the coronavirus pandemic in the spring of 2020.[55] [56]
In March 2020, Ozon announced plans to spend more than 300ドル million to expand its logistics in advance of a potential IPO.[57] In October 2021, "Ozon Express" brand launched in Moscow inhouse ready-to-serve food production with one hour delivery with up to 30 dishes by the end of 2021. "Ozon Express" culinary production is expected to be available in other regions of Russia.[58] In December 2021, "Ozon" announced to be ready to launch by the end of the year 2021 the 15-minutes delivery of groceries and pre-prepared food in 30 districts of Moscow by virtue of company`s darkstores.[59]
COVID-19 pandemic
[edit ]Ozon reported record sales growth during the coronavirus pandemic, as quarantine measures in Russia drove more people to shop online.[60] [61] During the crisis, the company capped prices on the most sought-after goods to prevent price gouging by marketplace sellers and expanded its contactless home delivery service to limit the spread of infection.[62]
In July 2020, Ozon and four other Russian retailers commissioned a monument to delivery workers who continued to work during lockdown in Moscow.[63] [64]
References
[edit ]- ↑ "Ozon Reports Unaudited Fourth Quarter and Full Year 2022 Results" (PDF). Archived from the original (PDF) on 2023年05月07日. Retrieved 2023年09月28日.
- ↑ "The Amazon of Russia Is Building Its Own UPS—While Battling the Black Market". Wired. 2014年05月30日. ISSN 1059-1028 . Retrieved 2020年09月04日.
- ↑ "Ozon: Russia's Answer To Amazon Prepares For Clouds, Won't Tackle 'Kindle' Soon, Says CEO". TechCrunch. 4 September 2012. Retrieved 2020年09月04日.
- ↑ "Sistema Interested in Buying Ozon Stake". Wall Street Journal. 2013年11月26日. ISSN 0099-9660 . Retrieved 2020年09月07日.
- ↑ Aris, Ben (2019年09月10日). "Ozon Battling It Out for E-Commerce Supremacy in Russia". The Moscow Times. Retrieved 2020年09月04日.
- ↑ "30 самых дорогих компаний Рунета. Рейтинг Forbes" [30 most expensive Runet companies. Forbes rating]. Forbes.ru (in Russian). 24 February 2021. Retrieved 2021年02月25日.
- ↑ Adrien, Henni (2014年05月16日). "Ozon acquires stake in LitRes, the leading Russian e-book store". East-West Digital News. Retrieved 2020年09月08日.
- ↑ Henni, Adrien (2019年05月09日). "Russian online retailer Ozon plans a tenfold logistic expansion after record growth". Digital Commerce 360. Retrieved 2020年09月04日.
- 1 2 "Alexander Shulgin, Internet Solutions OOO: Profile and Biography". Bloomberg.com. Retrieved 2020年09月08日.
- ↑ "Yandex appoints CFO Shulgin in charge of Russian business". TASS. Retrieved 2020年09月08日.
- ↑ Kantchev, Georgi (2020年10月01日). "Russian Online Retailer Ozon Group Prepares American IPO". Wall Street Journal. ISSN 0099-9660 . Retrieved 2020年10月21日.
- ↑ "Russia Online Retailer Ozon Raises 990ドル Million in U.S. IPO". Bloomberg.com. 2020年11月24日. Retrieved 2020年11月25日.
- ↑ "Ozon приступил к добровольному делистингу с американской биржи NASDAQ". RBC (in Russian). 2023年10月20日. Retrieved 2026年05月20日.
- ↑ "Russian e-commerce major Ozon secures 150ドル million from local and US investors". East-West Digital News. 2020年03月31日. Retrieved 2020年09月07日.
- ↑ "Russia's Ozon.ru Is Selling Its Zappos Clone Sapato.ru To KupiVIP". Tech Crunch. 22 April 2015. Retrieved 2020年09月07日.
- ↑ "Ozon acquires stake in LitRes, the leading Russian e-book store". East-West Digital News. Retrieved 2020年09月08日.
- ↑ Chafkin, Max (2012年08月08日). "Is This The Jeff Bezos Of Russia?". Fast Company. Retrieved 2020年09月08日.
- ↑ "Ozon CEO Maëlle Gavet: "We have internalized most of the delivery process to make it more cost-friendly and efficient"". 2012年05月08日. Retrieved 2020年09月07日.
- ↑ Chafkin, Max (2012年08月08日). "Is This The Jeff Bezos Of Russia?". Fast Company. Retrieved 2020年09月07日.
- ↑ "The CEO of Ozon on Building an e-Commerce Giant in a Cash-Only Economy". Harvard Business Review. No. July–August 2014. 2014年07月01日. ISSN 0017-8012 . Retrieved 2020年09月07日.
- ↑ Nechepurenko, Ivan (2014年01月30日). "Q&A: Ozon Chief Changing Perceptions of Russia (Video)". The Moscow Times. Retrieved 2026年05月20日.
- ↑ "Maëlle Gavet steps down as Ozon CEO". East-West Digital News. 2015年03月05日. Retrieved 2020年09月07日.
- ↑ "Yandex appoints CFO Shulgin in charge of Russian business". TASS. Retrieved 2020年09月08日.
- ↑ "CEO Ozon Шульгин покинул свой пост и вышел из совета директоров" (in Russian). Интерфакс. 2022年04月12日. Retrieved 2026年05月20日.
- ↑ "Миллиардер Богуславский продал долю в Ozon". Forbes.ru (in Russian). 13 September 2019. Retrieved 2020年09月07日.
- ↑ Chafkin, Max (2012年08月08日). "Is This The Jeff Bezos Of Russia?". Fast Company. Retrieved 2020年09月08日.
- ↑ Times, The Moscow (2011年09月08日). "Internet Retailer Ozon.ru Gets Record 100ドルM Investment". The Moscow Times. Retrieved 2026年05月20日.
- ↑ "Ozon positions for Russian e-commerce boom with 100ドルm funding". Financial Times. Retrieved 2020年09月08日.
- ↑ "Ozon receives giant funding from AFK Sistema and MTS". East-West Digital News. Retrieved 2020年09月07日.
- ↑ "A Q&A with Maëlle Gavet, CEO of Ozon, after raising 150ドル million". Tech.eu. 2014年05月09日. Retrieved 2020年09月07日.
- ↑ "Russian e-commerce appeal: Ozon shareholders to inject up to 92ドル million in the company". 2018年03月07日. Retrieved 2020年09月07日.
- ↑ "Инвестор выдохнул Ozon". Коммерсантъ. Retrieved 2020年09月07日.
- ↑ "Russia's Ozon Secures Largest Western E-commerce Investment Since Sanctions". The Moscow Times. 2020年04月01日. Retrieved 2020年09月07日.
- ↑ "Russian E-Commerce Startup Ozon Raises 150ドル Million". Wall Street Journal. 2020年04月01日. ISSN 0099-9660 . Retrieved 2020年09月07日.
- ↑ Marrow, Alexander (2020年03月16日). "Russian retailer Ozon to spend 300ドル mln on logistics to boost growth". Reuters. Archived from the original on March 18, 2020. Retrieved 2020年09月30日.
- ↑ "Russia's Ozon Sees Gross Merchandise Value Surge During Second Quarter". ESM Magazine. 2020年09月03日. Retrieved 2026年05月20日.
- ↑ "Чистый убыток Ozon вырос до 59 млрд рублей в 2024 году". Коммерсантъ (in Russian). 2025年02月27日. Retrieved 2025年03月30日.
- ↑ "1 killed, 13 injured in massive warehouse fire near Moscow". Associated Press. Retrieved 2022年08月04日.
- ↑ "One person killed, 13 injured in fire at Ozon's warehouse near Moscow — center". tass.com. Retrieved 2026年05月20日.
- ↑ Briggs, Fiona. "Ozon's sales of French goods jump four-fold in 2020". Retail Times. Archived from the original on 2021年01月21日. Retrieved 2021年02月18日.
- ↑ "Russian retailer Ozon to spend 300ドル mln on logistics to boost growth". Reuters. 2020年03月16日. Archived from the original on March 18, 2020. Retrieved 2020年09月07日.
- ↑ "Russian online retailer Ozon launches user-to-supplier loan platform". bne IntelliNews. January 15, 2019. Retrieved 2026年05月20日.
- ↑ "Ozon launches card for customers". BFC Bulletins. Retrieved 2020年09月08日.
- ↑ "OZON запустила собственную банковскую карту для клиентов". Банки.ру. Retrieved 2020年09月07日.
- ↑ "Ozon Battling It Out for E-Commerce Supremacy in Russia". The Moscow Times. 2019年09月10日. Retrieved 2020年09月07日.
- ↑ Briggs, Fiona. "Russian e-commerce giant reports turnover surged 188% in Q2 amid pandemic". Retail Times. Archived from the original on 2020年10月22日. Retrieved 2020年09月07日.
- ↑ "Ozon опробует минипункты выдачи заказов в небольших городах" (in Russian). Интерфакс. 2021年11月23日. Retrieved 2026年05月20日.
- ↑ "Ozon запускает сервис объявлений от частных лиц" (in Russian). TASS. 2022年08月19日.
- ↑ "Russian online retailer Ozon plans tenfold logistic expansion after record growth". 2019年05月02日. Retrieved 2020年09月07日.
- ↑ "Sistema Increases Stake In Russian Online Retailer Ozon.ru". ESM Magazine. 30 March 2020. Retrieved 2020年09月07日.
- ↑ "Russia's Ozon online retailer launches express delivery". www.intellinews.com. 2019年10月18日. Retrieved 2020年09月07日.
- ↑ "Sistema Increases Stake In Russian Online Retailer Ozon.ru". ESM Magazine. 30 March 2020. Retrieved 2020年09月07日.
- ↑ "The Amazon of Russia Is Building Its Own UPS—While Battling the Black Market". Wired. 2014年05月30日. ISSN 1059-1028 . Retrieved 2020年09月07日.
- ↑ "Ozon Launches 40-Minute Grocery Delivery in Russia". www.ascentialedge.com. Archived from the original on 2023年03月24日. Retrieved 2020年09月07日.
- ↑ Rafał, Murawski (2020年03月30日). "Jw88" . Retrieved 2026年05月20日.
- ↑ "How COVID-19 is shaking Russia's online and offline retail". 2020年04月08日. Retrieved 2020年09月07日.
- ↑ "Russian retailer Ozon to spend 300ドル mln on logistics to boost growth". Reuters. 2020年03月16日. Archived from the original on March 18, 2020. Retrieved 2020年09月07日.
- ↑ "Ozon запустил собственное кулинарное производство" (in Russian). Интерфакс. 2021年10月20日.
- ↑ "Ozon до конца года запустит доставку за 15 минут в 30 районах Москвы" (in Russian). Интерфакс. 2021年12月14日.
- ↑ "Russia's Ozon saw 200% growth in April, CEO says". CNBC. 2020年06月11日. Retrieved 2020年09月07日.
- ↑ "Russian big three e-commerce firm Ozon sees record turnover on pandemic-fuelled online shopping surge in 2Q20". www.intellinews.com. 2020年09月03日. Retrieved 2020年09月07日.
- ↑ "How COVID-19 is shaking online and offline retail in Russia". Digital Commerce 360. 2020年04月13日. Retrieved 2020年09月07日.
- ↑ "Retailers erect monument to couriers who fed Moscow through lockdown". Reuters. 2020年07月03日. Archived from the original on September 12, 2020. Retrieved 2020年09月07日.
- ↑ "Moscow Honors Delivery Workers With a Monument". The Moscow Times. 2020年07月03日. Retrieved 2020年09月07日.