Cotopia Partner & Distributor Guide

Audience: distributors, resellers, VARs, marketplaces and business owners integrating or reselling Cotopia QR & SKU Maker / Scanner.

Summary at a glance

  • Product: Cotopia — QR & SKU Maker / Scanner (single-file web app + partner materials).
  • Fees (per Product Agreement): Admin / Enrollment Fee (one-time) + Continued License & Tech Support Fee (mandatory, 90-day cadence).
  • Admin Fee examples: Tier 1 349ドル | Tier 2 549ドル | Tier 3 749ドル | Tier 4 (white‐label) 949ドル+.
  • Continued License & Tech Support Fee: initial 79ドル (first 90 days), then 149ドル every 90 days thereafter.
  • Included Tech Support: for Distributor personnel only (see Agreement for details).

1. Commercial model & pricing — how you make money

Costs to Distributor (paid to Cotopia)

  • Admin / Enrollment Fee — one-time at execution (tier-dependent).
  • Continued License & Tech Support Fee — mandatory recurring: initial 79ドル then 149ドル / 90 days.
  • Recruited Distributor flow: you may keep Admin Fee collected from downstream; remit their initial 79ドル to Cotopia within five business days.

Suggested reseller pricing strategies (examples)

Direct Resell (small retailers)

Example: retail first 90 days 799,ドル recurring 249ドル / 90 days.

Gross margin example (first period): retail 799ドル − cost 428ドル (Tier 1 example) − ops = margin.

SaaS (monthly equivalent)

Map 90‐day cadence: initial 79ドル ≈ 26ドル/mo (first 3 months), recurring 149ドル/90d ≈ 49ドル.67/mo. Suggested retail: 69ドル/mo.

VAR / Services bundle (recommended)

Offer integration, CSV SKU onboarding, packaging and training. Example: 1,399ドル one‐time + 299ドル / 90 days.

Note: Always show customers the 90‐day recurring cadence clearly in quotes and contracts.

2. Tier selection & included features

TierAdmin FeeBest forNotes
Tier 1 — Basic Reseller349ドルSmall resellersResell as‐is; Distributor-only support
Tier 2 — VAR549ドルValue add & integrationsPrioritized partner resources
Tier 3 — Admin / Full-Service749ドルManaged service providersEnhanced training & partner manager
Tier 4 — White‐label / OEM949ドル+ (negotiated)Platform operatorsRequires explicit Product Agreement

Pick Tier 1 or 2 to start; upgrade when you need co-branding, SLAs or white‐label rights.

3. Onboarding checklist (step-by-step)

Pre-signing (sales)

  1. Identify Territory and Tier.
  2. Prepare corporate docs and Unique Company Name (DBA may not include "Cotopia").
  3. Choose support model: Distributor-as-Middleman (default) or Distributor-Handles-Direct.

Execution & initial payments

  1. Pay Admin Fee and initial 90-day 79ドル to Cotopia (per Product Agreement).
  2. If recruiting downstream Distributor: collect Admin Fee (you may retain) & remit their 79ドル + paperwork within 5 business days.

Post-execution provisioning

  • Cotopia supplies partner portal, documentation, marketing kit, and training access.
  • Complete onboarding steps to receive provisioning and license keys.

4. Operational responsibilities & compliance

  • Report sales and activity per Product Agreement (monthly/quarterly).
  • Pay taxes (VAT/GST/sales tax) for your invoices; Cotopia pays net income taxes.
  • Use Cotopia Marks only per Agreement and brand guidelines.
  • Follow elected support model & clarify to customers who provides support.

5. Technical & product guide — features, workflows & integration notes

High-level features

  • Generate QR, SKU label, or both; export PNG/SVG.
  • Embed small files into QR (≤ ~6KB) or generate manifest + ZIP for larger files.
  • Chunking for large files (client-side), CSV SKU import, templates (vCard/URL/JSON), local persistence.
  • Scanner: camera or image file; manifest verification via SHA‐256 reported in QR payload.

Integrations & hosting patterns

Embedded widget

Host single-file HTML and embed via iframe on product pages.

Server-side packaging

Use the app to create manifest, then server generates ZIP, stores on CDN, and serves download links.

Recommended technical checklist

  • Host over HTTPS (camera access requires secure context).
  • Test scanning across iOS Safari, Android Chrome, desktop browsers.
  • Provide reassembly tool for chunked parts and verify SHA‐256 server-side.
  • Ensure correct CORS and Content-Disposition headers when serving ZIPs.

6. Go-to-market materials & suggested bundles

Suggested bundles

  • Starter Pack: license + 1-hour training + CSV import (example price: 1,099ドル due at signing; 249ドル/90d recurring).
  • VAR Pack: license + integration + CSV onboarding (example: 4,099ドル first period; 299ドル/90d recurring).
  • Enterprise / White-label: negotiated pricing, SLA and onboarding (example: 11,000ドル first period; 999ドル/90d).

Sales messaging (core points)

  • Create QR + SKU labels quickly; embed small files or deliver verified manifest+ZIP for secure file delivery.
  • CSV SKU import and chunking for large catalogs.
  • Customizable visuals and logos to keep brand consistency.

7. Support model & escalation

Distributor-as-Middleman (default)

Distributor is first-line support for Customers; Distributor personnel receive Included Tech Support from Cotopia.

Distributor-Handles-Direct

Distributor handles first-line support and only escalates to Cotopia under a separate SOW or Product Agreement amendment.

Recommended runbook

  1. Triage & reproduce issue; gather logs and sample files.
  2. For manifest mismatch, include original file, manifest, and SHA‐256 details when escalating.
  3. For Severity 1 incidents follow Exhibit B escalation matrix (rapid escalation).

9. Example customer scenarios

Scenario A — Local retailer

License + CSV SKU import + training. Price: 799ドル first 90 days + 300ドル onboarding; 249ドル/90d recurring.

Scenario B — Marketplace integration

Embed widget on seller dashboard; bundle license into marketplace subscriptions; white-label if permitted.

Scenario C — Manufacturer field distribution

Chunk large training videos, host parts on CDN, provide reassembly utility for offline field devices.

10. Sample financial model (per customer)

Assumptions (example): Tier 2 Admin 549ドル (Distributor cost), initial 79,ドル recurring 149ドル/90d. Retail first 90d = 799,ドル onboarding 300ドル.

ItemAmount
Retail revenue (first 90d)799ドル
Onboarding services (one-time)300ドル
Cotopia cost (Admin + initial)628ドル
Gross margin (first 90d)1,099ドル − 628ドル = 471ドル
Ongoing (per 90d)Revenue 249ドル − Cost 149ドル = 100ドル

11. Marketing & partner enablement assets

  • Request from Cotopia: partner portal, logos, brand guidelines, screenshots, templated one‐pagers, integration snippets.
  • Create: landing page, how‐to videos, quick-start PDF, reassembly script and email templates.
  • Co-marketing: coordinate webinars, case studies, partner listing on Cotopia website.

12. Risks & mitigations

  • Underpricing vs recurring costs — map to monthly equivalents and ensure margins cover 149ドル/90d.
  • Brand misuse — strictly follow brand guidelines; Cotopia may suspend trademark license for noncompliance.
  • Recruited distributor paperwork delays — collect paperwork and remit fees within five business days.
  • Large file distribution complexity — use chunking, manifest verification and provide reassembly tooling.

13. One‐page Pricing Sheet & Sample Quotes

Quick summary

Admin / Enrollment Fee (one‐time): Tier 1 349ドル | Tier 2 549ドル | Tier 3 749ドル | Tier 4 949ドル+.
Continued License & Tech Support Fee (90‐day cadence): Initial 79ドル (due at execution), then 149ドル every 90 days.

Suggested reseller pricing (examples)

PlanExample first paymentRecurring (every 90d)
Starter Pack1,099ドル (license 799ドル + onboarding 300ドル)249ドル
VAR Pack4,099ドル299ドル
Enterprise / White‐label11,000ドル999ドル

Sample quote — Starter Pack (copy/paste)

Customer: Local Retailer X
1) Cotopia License (first 90 days) — 799ドル
2) Onboarding & CSV SKU import (one-time) — 300ドル
Total due at signature: 1,099ドル
Ongoing: 249ドル every 90 days starting Day 91
Terms: License and support per Product Agreement. Continued License & Tech Support Fee billed every 90 days.
 

Invoice line wording (recommended)

  • "Cotopia QR & SKU Maker — License (first 90 days). Includes partner provisioning, license activation and Distributor support. Continued License & Tech Support Fee applies every 90 days."
  • "Onboarding & Integration — CSV SKU import, POS integration and training. One‐time professional services."
Compliance note: Do not promise Cotopia direct customer support unless explicitly agreed by Product Agreement/SOW.

Next steps checklist

  1. Decide Tier and support model; sign Product Agreement.
  2. Pay Admin Fee and initial Continued License Fee.
  3. Provision partner team (sales, tech, support) and host or embed the app.
  4. Create pricing & bundles; pilot with 1–2 customers; refine pricing and ops.
or copy to partner portal
Questions? Contact Support@cotopia.org — include Product Agreement reference.

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