Text ( visual ) : unmediated
Causes of brand attachment and its effet on consumers' information processing, evaluations, and behaviors / volume editor, Debbie MacInnis ; contributors, Bernd Schmitt, Matthew Thomson. -- : HB. -- Los Angeles : Sage , 2019. -- xxxii, 399 p. : ill., port. ; 25 cm. -- (Legends in consumer behavior ; . C. Whan Park / series editor, Jagdish N. Sheth ; v. 5). -- ISBN for subseries "C. Whan Park": 9789352808236 ; Includes bibliographical references. -- (BB28379282) ; https://ci.nii.ac.jp/ncid/BB28379282
Author Heading(s): Park, C. Whan ; Sheth, Jagdish N. ; MacInnis, Debbie ; Schmitt, Bernd H. ; Thomson, Matthew. -- Classification(s): DC23 : 658.8342. -- Subject Heading(s): LCSH : Park, C. Whan ; LCSH : Consumer behavior
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