Text ( visual ) : unmediated
Entertainment marketing / Natasha Zhang Foutz. -- Boston : now Publishers , c2017. -- x, 122 p. : ill. ; 24 cm. -- (Foundations and trends [R] in marketing ; 10:4). -- Includes bibliographical references (p. 97-122). -- ISBN 9781680833324 ; (BB27550943) ; https://ci.nii.ac.jp/ncid/BB27550943
Author Heading(s): Foutz, Natasha Zhang
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