@book{ BB27550750,
 author = "Torelli, Carlos J. and Rodas, Maria A. and Stoner, Jennifer L.",
 title = "The cultural meanings of brands",
 publisher = "now Publishers",
 year = "2017",
 series = "Foundations and trends [R] in marketing",
 number = "10:3",
 URL = "https://ci.nii.ac.jp/ncid/BB27550750"
}
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