Text ( visual ) : unmediated
Scholarship and creativity / volume editor, William L. Wilkie ; contributors, Phil Harris, Sidney J. Levy, Brian Wansink. -- Los Angeles : Sage , 2015. -- xxxviii, 514 p. : ill., music, ports. ; 25 cm. -- (Legends in consumer behavior ; . Morris B. Holbrook / series editor, Jagdish N. Sheth ; v. 15 . Inspirational applications ; pt. 2). -- Set ISBN of "Morris B. Holbrook": 9788132118602 ; Includes bibliographical references. -- (BB19715185) ; https://ci.nii.ac.jp/ncid/BB19715185
Author Heading(s): Holbrook, Morris B. ; Wilkie, William L. ; Harris, Phil ; Levy, Sidney J. ; Wansink, Brian. -- Classification(s): LCC : HF5415.32 ; DC23 : 658.8/342 ; DC : 658.83. -- Subject Heading(s): LCSH : Consumer behavior ; LCSH : Service industries -- Marketing
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