Text ( visual ) : unmediated Emotions / volume editor, Meryl P. Gardner ; contributors, Rajeev Batra, William J. Havlena, T.J. Olney. -- Los Angeles : Sage , 2015. -- xxxii, 417 p. : ill., port. ; 25 cm. -- (Legends in consumer behavior ; . Morris B. Holbrook / series editor, Jagdish N. Sheth ; v. 3). -- Set ISBN of "Morris B. Holbrook": 9788132118602 ; Includes bibliographical references. -- (BB19669204) ; https://ci.nii.ac.jp/ncid/BB19669204 Author Heading(s): Holbrook, Morris B. ; Gardner, Meryl P. ; Batra, Rajeev ; Havlena, William J. ; Olney, T.J. ; Sheth, Jagdish N.. -- Classification(s): LCC : HF5415.32 ; DC23 : 658.8/342 ; DC : 658.83. -- Subject Heading(s): LCSH : Consumer behavior ; LCSH : Service industries -- Marketing