@book{ BA89529723,
 author = "Sinkovics, Rudolf R. and Ghauri, Pervez N.",
 title = "New challenges to international marketing",
 publisher = "Emerald/Jai Press",
 year = "2009",
 series = "Advances in international marketing : a research annual / editor, S. Tamer Cavusgil",
 number = "v. 20",
 URL = "https://ci.nii.ac.jp/ncid/BA89529723"
}
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