著者名 書名 版表示 出版者名 出版年 シリーズ名 番号 ISBN ISSN URL Walker, Beth A. and Houston, Mark B. and American Marketing Association. Educators' Conference and American Marketing Association 2005 AMA educators' proceedings : enhancing knowledge development in marketing American Marketing Association 2005 0877573174 https://ci.nii.ac.jp/ncid/BA75421660