内容説明
This work examines political communications in British general elections. Like its predecessors it has a dual purpose: first, to make available the reflections of those who participated in it; and, second, to provide analysis of the media, the parties and public opinion polls in the campaign.
目次
- Part 1 Introduction: political developments, 1997-2001, John Bartle
- the campaign, Simon Atkinson and Roger Mortimore. Part 2 Party strategy: Labour Party strategy, Philip Gould
- Conservative Party strategy, Andrew Lansley
- Liberal Democrat strategy, Chris Rennard. Part 3 Party campaigns: the Labour campaign, Greg Cook
- the Conservative campaign, Andrew Cooper
- Charles Kennedy's campaign, Dick Newby. Part 4 Aspects of the campaign: the polls - what are the lessons from 2001?, Simon Atkinson, Peter Kellner and Nick Moon
- the most boring election ever?, Bob Worcester and Roger Mortimore
- constituency campaigning in 2001 - the effectiveness of targeting, David Denver, Gordon Hands, Justin Fisher and Iain McAllister
- the party election broadcasts - a sleeping giant or an old pair of shoes?, Robert Pipkin and John Bartle
- partisan dealignment and the British press, David Deacon and Dominic Wring. Part 5 The campaign on television: public service in transition? Campaign journalism at the BBC, 2001, Jay G. Blumler and Michael Gurevitch
- the parties and television - some antidotes to apathy, Richard Tait
- the people's voice?, Stephen Coleman
- democratic renewal and public service broadcasting - implications for election news coverage, David Mena-Aleman
- the electoral commission, Sam Younger.
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