@book{ BA60731879,
 author = "Monroe, Kent B.",
 title = "Pricing : making profitable decisions",
 publisher = "McGraw-Hill/Irwin",
 year = "2003",
 edition = "3rd ed",
 series = "Irwin/McGraw-Hill series in marketing",
 number = "",
 URL = "https://ci.nii.ac.jp/ncid/BA60731879"
}
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