Irwin/McGraw-Hill series in marketing

• 関連文献: 115件

Irwin/McGraw-Hill series in marketing

Irwin/McGraw-Hill

タイトル別名

The Irwin/McGraw-Hill series in marketing

The McGraw-Hill/Irwin series in marketing

Series in marketing McGraw-Hill/Irwin

• WorldCat

関連文献: 115件中  21-40を表示

• 21

  Analysis for marketing planning

  Donald R. Lehmann, Russell S. Winer

  McGraw-Hill/Irwin 2005 6th ed. International ed Irwin/McGraw-Hill series in marketing

  所蔵館4館

• 22

  Marketing management : text and cases

  Rajiv Lal, John A. Quelch, V. Kasturi Rangan

  McGraw-Hill/Irwin c2005 Irwin/McGraw-Hill series in marketing

  pbk.

  所蔵館10館

• 23

  Consumer behavior and marketing strategy

  J. Paul Peter, Jerry C. Olson

  McGraw-Hill c2005 7th ed., International ed Irwin/McGraw-Hill series in marketing

  : pbk

  所蔵館14館

• 24

  Marketing management : a strategic, decision-making approach

  John W. Mullins ... [et al.]

  McGraw-Hill c2005 5th ed Irwin/McGraw-Hill series in marketing , McGraw-Hill higher education

  所蔵館5館

• 25

  International marketing

  Philip R. Cateora, John L. Graham

  McGraw-Hill/Irwin c2005 12th ed Irwin/McGraw-Hill series in marketing

  : international ed

  所蔵館11館

• 26

  Consumers

  Eric Arnould, Linda Price, George Zinkhan

  McGraw-Hill/Irwin c2004 2nd ed Irwin/McGraw-Hill series in marketing

  所蔵館1館

• 27

  Advertising and promotion : an integrated marketing communications perspective

  George E. Belch & Michael A. Belch

  McGraw-Hill/Irwin c2004 6th ed Irwin/McGraw-Hill series in marketing

  所蔵館1館

• 28

  Analysis for marketing planning

  Donald R. Lehmann, Russell S. Winer

  McGraw-Hill/Irvin 2004, c2005 6th ed Irwin/McGraw-Hill series in marketing

  alk. paper

  所蔵館1館

• 29

  Consumers

  Eric Arnould, Linda Price, George Zinkhan

  McGraw-Hill/Irwin c2004 2nd ed., international ed. Irwin/McGraw-Hill series in marketing

  : pbk

  所蔵館2館

• 30

  The survey research handbook

  Pamela L. Alreck, Robert B. Settle

  McGraw-Hill/Irwin c2004 3rd ed Irwin/McGraw-Hill series in marketing

  所蔵館4館

• 31

  Marketing management : knowledge and skills

  J. Paul Peter, James H. Donnelly, Jr

  McGraw-Hill/Irwin c2004 7th ed Irwin/McGraw-Hill series in marketing

  所蔵館2館

• 32

  Contemporary advertising

  William F. Arens

  McGraw-Hill/Irwin c2004 9th ed Irwin/McGraw-Hill series in marketing

  alk. paper , international : alk. paper

  所蔵館5館

• 33

  Advertising and promotion : an integrated marketing communications perspective

  George E. Belch & Michael A. Belch

  McGraw-Hill/Irwin c2004 6th ed Irwin/McGraw-Hill series in marketing

  所蔵館6館

• 34

  Retailing management

  Michael Levy, Barton A. Weitz

  McGraw-Hill/Irwin c2004 5th ed., international ed Irwin/McGraw-Hill series in marketing

  所蔵館3館

• 35

  Consumer behavior : building marketing strategy

  Del I. Hawkins, Roger J. Best, Kenneth A. Coney ; contributing author, Eric C. Koch

  McGraw-Hill/Irwin 2004 9th ed., international ed Irwin/McGraw-Hill series in marketing

  所蔵館8館

• 36

  Advertising and promotion : an integrated marketing communications perspective

  George E. Belch & Michael A. Belch

  McGraw-Hill/Irwin c2004 6th ed Irwin/McGraw-Hill series in marketing

  : international ed

  所蔵館3館

• 37

  Marketing : principles & perspectives

  William O. Bearden, Thomas N. Ingram, Raymond W. LaForge

  McGraw-Hill/Irwin c2004 4th ed Irwin/McGraw-Hill series in marketing

  所蔵館6館

• 38

  Selling : building partnerships

  Barton A. Weitz, Stephen B. Castleberry, John F. Tanner, Jr

  McGraw-Hill/Irwin c2004 5th ed Irwin/McGraw-Hill series in marketing

  : International ed

  所蔵館5館

• 39

  Which ad pulled best? : 40 case histories on how to write and design ads that work

  Scott C. Purvis, Philip Ward Burton

  McGraw-Hill/Irwin c2003 9th ed Irwin/McGraw-Hill series in marketing

  所蔵館2館

• 40

  Churchill/Ford/Walker's sales force management

  Mark W. Johnston, Greg W. Marshall

  McGraw-Hill/Irwin c2003 7th ed, international ed. Irwin/McGraw-Hill series in marketing

  所蔵館1館

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