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Market signaling and competitive bluffing : an empirical study : working paper / Jehoshua Eliashberg, Thomas S. Robertson, Talia Rymon. -- Cambridge, Mass. : Marketing Science Institute , 1996. -- 45 p. ; 28 cm. -- (Report / Marketing Science Institute ; no. 96-102). -- References: p. 41-45. -- (BA34137484) ; https://ci.nii.ac.jp/ncid/BA34137484
Author Heading(s): Eliashberg, Jehoshua ; Robertson, Thomas S. ; Rymon, Talia ; Marketing Science Institute
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