TY - BOOK
AU - Samways, Alec
AU - Whittome, Kate
AU - Financial Times Business Information Ltd
TI - UK brand strategies : facing the competitive challenge
PB - Financial Times Business Information
PY - 1994
T2 - A Financial Times management report
EP - viii, 142 p.
UR - https://ci.nii.ac.jp/ncid/BA25558506
SN - 185334219X
ER -
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