Text ( visual ) : unmediated Innovation in big business / Lowell W. Steele. -- New York : Elsevier , c1975. -- xvi, 245 p. : ill. ; 24 cm. -- Bibliography: p. 229-236 ; Includes index. -- ISBN 0444001700 ; (BA17093098) ; https://ci.nii.ac.jp/ncid/BA17093098 Author Heading(s): Steele, Lowell W.. -- Classification(s): LCC : HD45 ; DC : 658.5/7. -- Subject Heading(s): LCSH : Technological innovations ; LCSH : Research, Industrial -- Management