Text ( visual ) : unmediated Case studies in corporate planning / by members of the Society for Long Range Planning ; edited by Peter Baynes. -- London : Pitman , 1973. -- viii, 187 p : illus ; 22 cm. -- (The Times management library). -- Includes bibliographical references. -- ISBN 0273317954 ; (BA12517437) ; https://ci.nii.ac.jp/ncid/BA12517437 Author Heading(s): Baynes, Peter A. ; Society for Long Range Planning. -- Classification(s): LCC : HD31 ; DC : 658.4. -- Subject Heading(s): LCSH : Industrial managament -- Addresses, essays, lectures ; LCSH : Marketing -- Management -- Addresses, essays, lectures