A guide for managers and executives on how to put the telecommunications revolution to work, to: automate clerical work; increase the managerial span; change the way business is done; develop opportunities for business. The book covers product managers' needs to know about: intelligent telephones; voice/data PBX; long distance networks; pc communications; local area networks; mobile phones; facsimile transmission. Also described are applications of telecommunications - telebanking; teleresearching; telemailing; teleconferencing; telecommuting; telemarketing; teletraining.
目次
NEW OPPORTUNITIES FOR INNOVATIVE EXECUTIVES
Put the Telecommunications Revolution to Work for You
An Executive Tour of the New Telecommunications
Management Innovations Through Telecommunications
NEW TELECOMMUNICATIONS FOR MANAGING BETTER
Intelligent Phones
Voice-Data PBXs
Long Distance Networks
Personal Computer Communications
Local Area Networks
Mobile Phones and Paging
Facsimile Transmission
NEW SERVICES AND APPLICATIONS
Telebanking
Teleresearching (Databases)
Telemailing
Teleconferencing
Telecommuting
Telemarketing
Teletraining
GETTING YOUR EDGE ON THE FUTURE
Six Steps to Better Management with the New Telecommunications