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I just created a very crude package with the "new" tools.
$ pkgbuild --analyze --root /tmp/_py/_root pkgbuild.plist
...
$ pkgbuild --root /tmp/_py/_root --identifier org.python.python34 --component-plist pkgbuild.plist pythoninstall.pkg
pkgbuild: Reading components from pkgbuild.plist
pkgbuild: Adding component at Library/Frameworks/Python.framework/Versions/3.4
pkgbuild: Adding component at Applications/Python 3.4/IDLE.app
pkgbuild: Adding component at Applications/Python 3.4/Python Launcher.app
pkgbuild: Adding component at Library/Frameworks/Python.framework/Versions/3.4/Resources/Python.app
 pkgbuild: Wrote package to pythoninstall.pkg
That package can then be opened using installer.app, but isn't usable as it.
!) There are no pre/post scripts
2) User cannot select components
3) There is no README, License, custom logo, ...
4) I'm pretty sure this doesn't install the documentation 
It might be possible to add all missing features using pkgbuild and productbuild, but I'm not sure about that.